WorkParty

S8. E. 6 Pivot Pioneers: How Chriselle Lim and Joan Nguyen Shifted Their Business Strategy Mid-Pandemic


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Presented by Mastercard

If there’s one word we’ve heard over and over again this year it’s pivot. In what felt like the blink of an eye, small business owners were forced to rethink their strategy and switch course fast or risk shutting their doors. One of those businesses who saw opportunity in a crisis is Bümo. Co-founders Chriselle Lim and Joan Nguyen were just about to launch their co-working space with certified childcare onsite when the pandemic hit. Once shelter in place took over, they quickly pivoted their business into a virtual school and the response has been phenomenal. Thanks to their quick thinking and ability to adapt, Bümo is thriving and children from all over the world are attending their virtual classes from Asia to South America! In this episode of WorkParty, I sit down with Chriselle and Joan to learn more about their creative pivot, how their new virtual approach is the way of the future, and their advice for other business owners who are looking to do the same. Join the party on social @workparty and stay in-the-know at workparty.com. Guest Chriselle Lim & Joan Nguyen @chrisellelim @joan.nguyen.tran @bumoparent   Produced by Dear Media
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WorkPartyBy Jaclyn Johnson, Marina Middleton

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