The Art of Pre-Selling

Are you walking into the new year feeling excited… but also a little scattered about what you're actually focusing on in your business?

In this episode of The Divorce Revolution Podcast, I'm walking you through how I plan Q1 as a coach—and how you can do the same in a way that feels intentional, realistic, and sustainable (especially as a divorced mom).

If you've been feeling reactive in your business, overwhelmed by what to focus on next, or unsure how to turn your goals into a real plan you can follow, then this episode is for you.

Resources Mentioned:

• Listen to Episode 439. How to Ask Powerful Coaching Questions That Lead to Real Client Transformations: https://ambershaw.com/podcasts/439-how-to-ask-powerful-coaching-questions/
• Listen to Episode 399. How to Sell in the DMs Without Feeling Salesy or Awkward: https://podcasts.apple.com/ph/podcast/399-how-to-sell-in-the-dms-without-feeling-salesy-or-awkward/id1577282350?i=1000719468337
• Listen to Episode 407. Why Your Posts Aren't Turning Into Clients (And What to Do Instead): https://podcasts.apple.com/ph/podcast/407-why-your-posts-arent-turning-into-clients-and/id1577282350?i=1000723411614
• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Check out ReNewU: https://products.ambershaw.com/renewu

What I Discuss:

• 00:51 Why planning is essential if you don't want to run your business in survival mode
• 03:55 How to set realistic revenue goals based on where you actually are
• 06:16 Reverse-engineering your goals so you know exactly what needs to happen
• 11:53 Why consistency—not hustle—is what really moves the needle
• 14:46 Your Q1 homework

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Have you ever worried that you'll freeze in a coaching session because you don't know what to ask next? Or felt like you're not "experienced enough" to lead someone through a real breakthrough? This fear comes up all the time—especially for new coaches—and it's exactly why I wanted to record this episode.

In this episode of The Divorce Revolution Podcast, I'm breaking down how to ask powerful coaching questions even when you don't feel ready, confident, or qualified yet. I talk openly about imposter syndrome, why coaching isn't about having perfect wording or giving advice, and how a few simple, intentional questions can create massive clarity and action for your clients. I also walk you through the three core types of coaching questions I use in my own sessions—and share several go-to questions you can literally steal and use right away.

If you've been feeling stuck in imposter syndrome, second-guessing yourself in sessions, or worried you don't know enough to be a "real" coach yet, then this episode is for you.

Resources Mentioned:

• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Check out ReNewU: https://products.ambershaw.com/renewu

What I Discuss:

• 03:34 Why I'm shifting the podcast to focus more on solo episodes and real coaching skills
• 06:00 The imposter syndrome almost every new coach struggles with
• 07:46 What actually makes a coaching question "powerful"
• 11:04 The three types of questions every coach should be using
• 14:32 My favorite go-to questions when you don't know what to ask next

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Have you ever felt the pressure to "have all the answers" as a coach? Or wondered what you're actually supposed to do in a coaching session to create real transformation? You're not alone—and the truth is, most new coaches misunderstand what coaching even is.

In this episode of The Divorce Revolution Podcast, I'm breaking down the biggest myths around coaching, including why giving advice is not the core of what powerful coaches do. I share how real coaching helps clients build confidence, uncover their own solutions, and create sustainable results—without you jumping in to fix everything. I'm also giving you a behind-the-scenes look at what separates mentoring, counseling, and coaching so you can stay in your lane and show up with clarity and confidence.

If you've been feeling the pressure to "figure out what to say" or worrying you're not equipped to coach at a professional level, then this episode is for you.

Resources Mentioned:

• Listen to Episode 435: How to Handle Breakdowns in a Coaching Session (And Turn Them Into Breakthroughs): https://podcasts.apple.com/ph/podcast/435-how-to-handle-breakdowns-in-a-coaching-session/id1577282350?i=1000739098630
• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Join the waitlist for ReNewU: https://products.ambershaw.com/signature-waitlist

What I Discuss:

• 01:40 The biggest myth about coaching—and why it creates dependency
• 03:05 How real coaching helps clients uncover their own answers
• 06:17 Why powerful coaches don't jump to solutions
• 07:42 The difference between giving advice and facilitating transformation
• 09:28 Getting to the root of a client's struggle
• 10:09 Coaching vs. counseling—what's the real difference?
• 12:05 Your role as a coach (hint: it's not to fix people)
• 13:15 How clarity leads to action → leads to results
• 14:26 Why proven frameworks make you a more effective coach

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Do you ever get to the end of the year and feel like everything—your tech, your schedule, your offers, your emotions—needs a full reset? Like the tabs in your life are open in 17 different directions and your brain is basically running on expired coffee and vibes? Because… same.

In this episode of The Divorce Revolution Podcast, I'm walking you through the exact 4-step reset routine I do every single December to clear the clutter, ground my energy, and set myself up for a strong, aligned start to the new year.

Tune in for the reset I use as a coach and as a divorced mom to step into the next year with clarity, intention, and way less chaos.

Resources Mentioned:

• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification

What I Discuss:

• 00:23 Why a year-end reset matters more than you think
• 01:42 Step 1: Clearing out your tech chaos so you can breathe again
• 03:33 What I archive, delete, and reorganize every December
• 06:09 Step 2: Reviewing your offers with honesty
• 07:24 The three questions I ask myself about every offer
• 09:46 Why I paused TikTok—even with nearly 300k followers
• 12:22 Understanding ROI beyond money
• 13:41 Step 3: Resetting boundaries before the new year
• 15:33 How loving your work can accidentally destroy your boundaries
• 17:06 Evaluating communication, hours, weekends, and work habits
• 17:55 Step 4: The emotional audit I do at the end of every year
• 18:42 What I'm proud of, what I learned, what needs to go, and who I'm becoming

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Have you ever felt like you've outgrown your life but you're not totally sure what comes next? Or maybe you've been craving deeper connection, more meaning, or a creative spark you haven't felt in years. What if the thing that helps you reinvent yourself… is actually something you've never even considered?

In this episode of The Divorce Revolution Podcast, I'm joined by award-winning podcaster Allison Hare, creator of The Reinvention Room, to talk about why podcasting is one of the most powerful (and underrated) tools for women—especially women rebuilding after divorce. We dig into burnout, loneliness, creativity, community, and the moment you realize you're not broken… you've just outgrown your container. Allison also shares her framework for creating a meaningful, sustainable podcast, how to find your unique voice, and why the podcast space is nowhere near as saturated as most people believe.

If you've been feeling stretched thin, craving a new chapter, or thinking about starting something of your own but don't know where to begin, this episode is for you.

Resources Mentioned:

• Podcast Equipment Guide: https://allisonhare.com/equipment
• Free Clarity Call: https://go.allisonhare.com/45-min-call
• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Join the waitlist for ReNewU: https://products.ambershaw.com/signature-waitlist
• Cured Nutrition use code AMBER for 15% off: https://www.curednutrition.com/

What We Discuss:

• 01:42 Why real human connection matters more than ever
• 03:33 How podcasting can become a powerful business asset
• 06:09 The balance between self-help and actually enjoying your life
• 07:24 Allison's story: leaving corporate America without a plan
• 21:26 What it really takes to build a podcast that lasts
• 23:56 The strategy behind creating a show people actually come back to
• 24:35 Finding your voice, your passion, and your unique niche
• 25:34 The surprising qualities that make someone a great podcaster
• 27:34 Allison's Four Ps Framework for launching a compelling show
• 33:28 Why podcasts are more influential than ever
• 37:08 Seven ways to monetize and use a podcast for your business
• 42:04 How to create deeper connection with your audience
• 45:14 What to know before starting your own podcast

Find more from Allison Hare:

Website: https://allisonhare.com

Quiz: https://allisonhare.com/quiz

Podcast: https://allisonhare.com/podcast

Instagram: https://instagram.com/allison__hare

LinkedIn: https://linkedin.com/in/allisonhare

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Have you ever worried about what you'd do if a client cried, shut down, resisted, or even got irritated during a coaching session? If you're building a coaching business, these moments can feel intimidating but they're often the very moments where the biggest breakthroughs happen.

In this episode of The Divorce Revolution Podcast, I'm breaking down exactly how to navigate emotionally charged coaching sessions without freezing, fixing, or letting your own emotions take over. I share a real behind-the-scenes moment from a recent client session where things got tense—and how I used grounding, curiosity, and space-holding to help her move from frustration to clarity. You'll also learn the difference between a breakdown and a breakthrough, how to stay regulated when your client isn't, and why your presence (not your answers) is what truly transforms people.

Resources Mentioned:

• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Join the waitlist for ReNewU: https://products.ambershaw.com/signature-waitlist

What I Discuss:

• 01:43 A real coaching moment where things got heated
• 03:09 How to see emotional moments as breakthroughs, not breakdowns
• 06:44 Simple techniques to help your clients settle and reconnect
• 13:41 How the Confident Coach Certification helps you feel prepared
• 15:05 Final thoughts and encouragement for new coaches

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Have you ever dated someone who felt amazing in the beginning only to realize later you ignored red flags that were right in front of you? It happens to so many women—especially after divorce—because we're craving connection, safety, and a fresh start. But some of the biggest red flags aren't loud or obvious. They're subtle. Quiet. And they sneak up on you when your guard is down.

In this episode of The Divorce Revolution Podcast, I'm joined by relationship coach and author Daniel Ratner for one of the realest conversations we've had on dating after divorce. We dig into why chemistry can mislead you, how unhealthy patterns repeat themselves, and the sneaky signs of "emotional vampires" who drain your energy long before you realize what's happening. Daniel also breaks down the difference between emotional safety and infatuation, how to raise your standards without losing hope, and why self-esteem is the invisible filter determining who you attract.

If you've been dating after divorce and keep finding yourself giving more than you get—or getting stuck in the same patterns—this episode is for you.

Resources Mentioned:

• Check out Daniel's books: https://coachratner.com/
• The Coach Daniel Ratner Podcast: https://podcasts.apple.com/us/podcast/the-coach-daniel-ratner-podcast/id1595629326
• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Join the waitlist for ReNewU: https://products.ambershaw.com/signature-waitlist
• Higher Infrared Sauna Blanket use code AMBER 15: https://higherdose.com/products/infrared-sauna-blanket

What We Discuss:

• 01:40 The emotional boundaries most women overlook
• 04:12 How to redefine love and what you actually want in a relationship
• 07:04 The real challenges of dating again in your 40s and 50s
• 12:26 How self-esteem shapes the partners you attract
• 14:26 Spotting emotional vampires before they drain your energy
• 19:15 The messy truth about parenting and partnership dynamics
• 20:28 Raising teens while trying to date (and stay sane)
• 23:46 Red flags that signal someone is toxic (and how to steer clear)
• 25:37 How to rebuild yourself after divorce without losing hope
• 34:51 Why self-value is the foundation of every healthy relationship
• 36:32 Where to find more support, resources, and guidance

Find more from Daniel Ratner:

Website: http://www.CoachRatner.com

Instagram: https://www.instagram.com/thecoachratnerpodcast/

X: https://x.com/dan613ratner?s=21

YouTube: https://www.youtube.com/channel/UChDspvEbSIWDSo9X5WoSghw

TikTok: https://www.tiktok.com/@thecoachratnerpodcast/

LinkedIn: https://www.linkedin.com/in/coach-ratner-45b4678a/

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Have you ever looked at other coaches online and thought, "They've got it all figured out…why don't I?" I used to think the exact same thing. But the truth is, when I first started my coaching business, I was a 40-year-old divorced mom with zero social media experience, massive imposter syndrome, and absolutely no idea what I was doing. And yet, it changed my life.

In this episode of The Divorce Revolution Podcast, I'm sharing the 5 biggest lessons I wish I had known before becoming a coach. If you've been dreaming of starting your coaching business but fear, self-doubt, or perfectionism keeps getting in the way, then this episode is for you.

Resources Mentioned:

• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Join the waitlist for ReNewU: https://products.ambershaw.com/signature-waitlist

What I Discuss:

• 01:58 The messy, imperfect truth about how I actually started
• 03:50 Why clarity comes after you take action—not before
• 05:28 The real source of confidence (it's not mindset hype)
• 07:10 Why you don't need a perfect life to help someone
• 09:02 How vulnerability makes you a stronger, more relatable coach
• 10:45 Your story is your superpower—no matter your niche
• 12:40 Why mentorship and structure matter more than hustle
• 17:15 Final lessons and encouragement if you're scared to start

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

Ever wondered what actually happens to your assets—or your kids—if something happens to you after divorce? Most divorced moms assume everything will "just go where it's supposed to," but the truth is estate planning is one of the most important (and most overlooked) parts of protecting your future.

In this episode of The Divorce Revolution Podcast, I'm sitting down with attorney and wealth expert Lauren Klein to break down the mistakes divorced women don't even realize they're making when it comes to wills, trusts, guardianship, probate, prenups, and financial protection. Lauren explains what really happens if you don't update your estate plan, how to make sure your kids are protected, and what steps you should take right now to set up the future you want.

If you've been divorced and have no idea where to start with protecting your money, your kids, or your future, then this episode is for you.

Resources Mentioned:

• Flourish Law Group: https://flourishlawgroup.com/
• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification
• Join the waitlist for ReNewU: https://products.ambershaw.com/signature-waitlist
• Cured Nutrition use code AMBER for 15% off: https://www.curednutrition.com/

What We Discuss:

• 00:22 What divorced moms need to know about estate planning
• 05:58 Breaking down wills, trusts, probate + what really happens without a plan
• 15:34 Why inherited assets often get lost in divorce (and how to protect your kids)
• 18:47 What "reparenting your inner child" has to do with financial confidence
• 24:53 Practical examples of what happens when minor kids inherit without a plan
• 25:33 How to choose the right guardian or trustee (when your ex isn't an option)
• 26:11 What to consider if your parents are aging or unable to serve
• 27:37 How to make sure your kids' inheritance stays protected
• 30:31 What to look for in a trust company (and why it matters)
• 34:58 Prenups + estate planning — what divorced moms need to know
• 38:24 First steps to take when you feel overwhelmed by finances
• 42:13 Daily practices Lauren uses to avoid burnout and stay grounded

Find more from Lauren Klein:

Website: https://www.laurenalexisklein.com/

Instagram: https://www.instagram.com/lawyerlaurenklein/

Podcast: https://www.laurenalexisklein.com/podcast/

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com

What if the reason you don't feel ready to coach is because you haven't built proof that you are?

In this episode of The Divorce Revolution Podcast, I'm talking to the woman who knows she wants to be a coach but keeps getting stuck in self-doubt, imposter syndrome, or the pressure to feel "legit" before she ever works with a client. I'm sharing exactly how to start building confidence and momentum now—even if you're not certified yet or haven't landed a paying client.

You'll walk away with 3 simple but powerful ways to collect real proof that you're ready, what kind of practice actually moves the needle, and why showing up messy is often the fastest path to feeling confident and credible as a coach.

If you've been waiting for a sign that you're ready to get started, this episode is for you.

Resources Mentioned:

• The Confident Coach Certification Waitlist is the ONLY certification specifically for divorced moms who want overcome imposter syndrome and finally feel legit: https://products.ambershaw.com/certification

What I Discuss:

• 00:27 Early coaching doubts and how to move through them
• 02:04 Why confidence comes from doing the work (not waiting to feel "ready")
• 08:16 How to start gathering testimonials even when you're just beginning
• 10:37 Simple ways to track your growth so you can actually see your progress
• 14:40 This week's challenge + some final encouragement for you

Find more from Amber Shaw:

Instagram: @msambershaw

Website: ambershaw.com