Marketing School - Digital Marketing and Online Marketing Tips

The Dark Truth About Self-Help Books | Exclusive Interview with Mark Manson (The Subtle Art of Not Giving a F*ck)


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Mark Manson, the author of 'The Subtle Art of Not Giving a F*ck,' sat down with Eric Siu for a one-on-one interview to talk about his journey to 1 million subscribers on YouTube, personal growth, the books he has written, his perspective on the self-help industry, and more. 

TIME-STAMPED SHOW NOTES:

  • (00:00) - Mark Manson on the self-help industry
  • (03:00) - Mark Manson's YouTube channel growth
  • (03:39) - YouTube is the most important platform today
  • (06:00) - Mark Manson talks about his experience in traditional media
  • (09:30) - Mark Manson talks about how his content evolved over time
  • (10:52) - The concept of "Content Moat"
  • (14:29) - Mark Manson talks about how he's developing his content production
  • (15:40) - How Mark Manson hit 1 million subscribers on YouTube
  • (18:11) - The most impressive creators on YouTube right now for Mark Manson
  • (21:00) - Nate O'Brien is done with YouTube
  • (21:41) - Creator burnout is normal and part of the process
  • (23:50) - "Debulshtize the self-help industry" - Mark Manson
  • (26:47) - Why Mark Manson thinks Alex Hormozi is brilliant
  • (30:55) - Mark Manson's perfect level of fame
  • (36:40) - Mark Manson on building an audience
  • (37:41) - The Will Smith book deal
  • (40:50) - Is it really worth it to write a book?
  • (42:14) - Mark Manson talks about his content team structure, spending, and online reach
  • (45:14) - How many books Mark Manson has sold so far
  • (45:26) - Mark Manson talks about 'The Subtle Art of Not Giving a Fck'
  • (48:19) - Mark Manson talks about his blogs and SEO
  • (50:50) - Mark Manson talks about his mid-life crisis
  • (58:48) - How can people stop caring about what other people think about them?
  • (01:06:57) - Happiness comes from solving problems
  • (01:08:19) - Trying to avoid rejection is a sense of entitlement
  • (01:10:00) - Mark Manson on therapies
  • (01:16:16) - Mark's journey from being a self-help junkie to a professional in the industry
  • (01:17:00) - Mark Manson on building a community
  • (01:21:04) - Mark Manson talks about his most famous quote on the fundamentals of life.
  • (01:23:09) - What does a healthy relationship look like for Mark Manson?
  • (01:24:30) - Mark Manson on marriage
  • (01:31:10) - Modern-day dating advice
  • (01:40:20) - Check out Mark Manson's YouTube channel


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    Go to https://www.marketingschool.io to learn more!


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          Marketing School - Digital Marketing and Online Marketing TipsBy Eric Siu and Neil Patel

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