The Dental Marketer

The Dental Marketer

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The Dental Marketer episodes

  • MMM [Mailers/ Postcards] The Best Season, Month, & Day to Send Out Mailers to Attract New Patients

    Check out the latest course on doing mailers/ postcards effectively to attract new patients and bring back unfinished treatment.

    How To Effectively Do Direct Mail/ Postcard Marketing: https://ground-marketers.thinkific.com/courses/how-to-effectively-do-direct-mail-postcard-marketing

    "The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE!

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    In this episode Aaron lets us know the best times, best months, and best seasons according to where you're located to send out mailers. We also talk specifically about the best strategy you can utilize to get new patients this spring! He lets us know the best way to design postcards to get new patients and what type of campaign you should be running right now, during tax season. He also lets us know the why it is never a good idea to have the same campaign and mailer sent out all year long. You must be dynamic with your postcards/ mailers throughout the year.

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    You can reach out to Aaron Boone here:

    https://mvpmailhouse.com/

    [email protected]

    Phone: (877) 410-2887

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    If you want your questions answered on Monday Morning Marketing, ask me on these platforms:

    Email: [email protected]

    My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

    The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

    17 min
  • 388: Danya Montoya | The Most Essential KPI's to Track in Your Practice

    Download our FREE marketing E-book: 1,000 Patients | Tested & Proven Methods to Bring in New Patients This Week!

    Join this podcast's Facebook Group: The Dental Marketer Society

    [Click here to leave a review on itunes]Guest: Danya Montoya
    Business Name: DSO Success ConsultingCheck out Danya's Media:‍

    Facebook Page

    Email

    LinkedIn

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    Host: Michael Arias‍
    Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍

    My Key Takeaways:

    • Patient retention can be more important than new patient numbers!
    • Create an executive team.
    • Stop and listen to your patients - they have more answers than you think.
    • Keep track of numbers you can control: KPIs.
    • You cannot be too busy to work on hygiene retention.
    • Scale goals down to numbers your associates can get excited about!
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    Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on itunes]
    59 min
  • MMM [Insurance] Why You May Need To Go Out of Network & Then Back Into Network with an Insurance Provider

    Hey! Don't forget to check out the latest course on strategically dropping PPO insurances!

    How To Strategically Drop PPO Insurances Course: https://ground-marketers.thinkific.com/courses/How-to-Strategically-Drop-PPOs

    "The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE!

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    In this episode Dr. Travis Campbell tells us how we need to think of insurance companies. He gives us the rundown on how he started dropping insurances in his practice, why he decided to do it, how he handled patients leaving AND... why he decided to go back in network with a lot of the insurance companies he initially had dropped. We also discuss the exact timeline on when you should start letting your patients and your insurance know about the changes you will be making.

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    You can reach out to Travis Campbell here:

    Website: https://dentalinsuranceguy.com/wait-list

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    If you want your questions answered on Monday Morning Marketing, ask me on these platforms:

    Email: [email protected]

    My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

    The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

    16 min
  • 387: Michael Dinsio | Is Your Personality Suited For a Startup or an Acquisition?

    Download our FREE marketing E-book: 1,000 Patients | Tested & Proven Methods to Bring in New Patients This Week!

    Join this podcast's Facebook Group: The Dental Marketer Society

    [Click here to leave a review on itunes]Guest: Michael Dinsio
    Business Name: Next Level ConsultantsCheck out Michael's Media:‍

    His Podcasts

    Facebook Page

    Schedule A Meeting

    Phone: 720-309-9551

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    Host: Michael Arias‍
    Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍

    My Key Takeaways:

    • It's ok to have a change in vision!
    • Every practice owner has to spend time working ON their business as well as IN it.
    • Sometimes working 3 great production days a week is better than 5 ok ones!
    • When acquiring a practice, be wary of anomalies in evaluations.
    • Being more efficient with the small things can make the biggest difference.
    • The whole team should be on-board with system changes.
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    Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on itunes]

    ‍

    1 hr 2 min
  • MMM [Insurance] How to Never Get Your Perio & Crowns Denied Ever Again!

    Hey! Don't forget to check out the latest course on strategically dropping PPO insurances!

    How To Strategically Drop PPO Insurances Course: https://ground-marketers.thinkific.com/courses/How-to-Strategically-Drop-PPOs

    "The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE!

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    In this episode Amy Hernandez literally gives us the breakdown on the narrative we need to have and how to gather the appropriate information to never get a crown or perio procedure denied by any insurance you are in-network with! We also discuss the most common but hidden mistakes most practices make when it comes to insurance. We also discuss the real reason behind denied claims and push back from insurance companies.

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    You can reach out to Amy Hernandez here:

    Email: [email protected]

    Website: https://www.ppoprofits.com/

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    If you want your questions answered on Monday Morning Marketing, ask me on these platforms:

    Email: [email protected]

    My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

    The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

    15 min
  • 386: Dr. Nathan Coughlin | Thrive Dental and Orthodontics

    Download our FREE marketing E-book: 1,000 Patients | Tested & Proven Methods to Bring in New Patients This Week!

    Join this podcast's Facebook Group: The Dental Marketer Society

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    Guest: Nathan Coughlin
    Practice Name: Thrive Dental and OrthodonticsCheck out Nathan's Media:‍

    TikTok

    YouTube

    Instagram

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    Host: Michael Arias‍
    Website: The Dental Marketer Join my newsletter: https://thedentalmarketer.lpages.co/newsletter/‍

    My Key Takeaways:

    • Market outside the box on Pinterest!
    • TBAR - Thought influences Belief, which changes Action, which delivers different Results.
    • All marketing builds brand awareness. Don't get discouraged by not seeing results right away!
    • Surround yourself with other ambitious individuals.
    • Having a manager that can give you honest feedback on your leadership can be a valuable asset.
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    Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes! [Click here to leave a review on itunes]
    1 hr
  • MMM [Insurance] How Dr. Mapp Gets Paid More from Delta Dental By Being Out Of Network than In Network

    Hey! Don't forget to check out the latest course on strategically dropping PPO insurances!

    How To Strategically Drop PPO Insurances Course: https://ground-marketers.thinkific.com/courses/How-to-Strategically-Drop-PPOs

    "The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE!

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    In this episode Dr. Stephanie Mapp tells us exactly the steps she took to drop Delta Dental and other insurances that were limiting her practice's potential. She lets us know how to do our research to find out how to get paid MORE from Delta by being out of network than in-network! We also discuss how to offset the loss of any patients (because you will lose some patients), how far out should you start bringing the fact that you will drop an insurance provider to the patient who is covered by that insurance, what message should the team be translating to your patients who will be affected, and more!

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    You can reach out to Dr. Stephanie Mapp here:

    Website: www.mappyourpractice.com

    Facebook: https://www.facebook.com/stephanie.mapp.5

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    If you want your questions answered on Monday Morning Marketing, ask me on these platforms:

    Email: [email protected]

    My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

    The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

    0 min
  • 385: Eric Payne | Is Your Equipment Breaking Down Again!? How to Instantly Automate Your Dental Technician

    Free E-book: 1,000 patients E-book

    Tekagogo Offer: On behalf of Tekagogo we’d love to give you a free hour of service on us in participating areas (CA, NY, NJ, VA, MD, IL, FL.) Sign up is quick, easy, and free at Tekagogo.com. Use promo code TDM22 for a free hour on your first work order! Don't wait as it expires April 30th, 2022. We aren't everywhere yet but will be soon! Let us know you are interested by emailing at [email protected].

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    Guest: Eric Payne
    Business Name: TekagogoCheck out Eric's Media:‍

    Facebook

    Instagram

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    Host: Michael Arias‍
    Website: The Dental Marketer‍‍
    Join the podcast's Facebook Group: The Dental Marketer Society

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    My Key Takeaways:

    • Know what you don't know and find others that do!
    • Preventative maintenance is as important for equipment as it is for teeth.
    • The practice where a patient gets a second opinion from, will most likely be their new practice.
    • If it's no ones responsibility, it's everyone's responsibility.
    • Have a system for even the smallest of tasks!
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    Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!

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    DON'T FORGET TO:

    Join The Newsletter here and be a part of The Dental Marketer Family

    Click here to see how you can attract new patients immediately and consistently!

    Click Here to join the Ground Marketing Facebook Group

    ‍

    45 min
  • MMM [Insurance] When Is The Right Time to Start Dropping Insurances?

    Hey! Don't forget to check out the latest course on strategically dropping PPO insurances!

    How To Strategically Drop PPO Insurances Course: https://ground-marketers.thinkific.com/courses/How-to-Strategically-Drop-PPOs

    "The Dental Marketer University" is now The Ground Marketing Course: ENROLL HERE!

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    In this episode Dr. Nicole Vane shares with us three steps/ tips we must take in order to successfully start dropping PPO insurances. We talk about the timeline and how long it actually took Nicole to fully go FFS. She discusses how our marketing and content creation has to become a habit and how dropping insurances will really help you niche down on what you really love to do in your practice and what you're excited about as opposed to being limited on what you want to do because of what insurances allow you to do. Nicole also shares with us how to properly answer the question "do you take my insurance" and how to convert the caller. I also really appreciate how Nicole tells us that you MUST have a clear intent drop date, listen in to this episode to see exactly what that means and how it's crucial for going FFS.

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    You can reach out to Dr. Nicole Vane here:

    Website: https://www.moonlightbeachdental.com/

    Facebook: https://www.facebook.com/drnicolevane/about/?ref=page_internal

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    If you want your questions answered on Monday Morning Marketing, ask me on these platforms:

    Email: [email protected]

    My Newsletter: https://thedentalmarketer.lpages.co/newsletter/

    The Dental Marketer Society Facebook Group: https://www.facebook.com/groups/2031814726927041

    16 min
  • 384: Dr. Aly Virani | North Cardiff Dental & Implants 2.0

    ‍Join this podcast's Facebook Group: The Dental Marketer Society

    Join my email list here: https://thedentalmarketer.lpages.co/newsletter/

    ‍

    Guest: Aly Virani
    Practice Name: North Cardiff Dental & ImplantsCheck out Aly's Media:‍

    Facebook

    Instagram

    ‍

    Host: Michael Arias‍
    Website: The Dental Marketer‍‍
    Join the podcast's Facebook Group: The Dental Marketer Society

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    My Key Takeaways:

    • Sometimes a cut in pay is worth it if you love what you are doing!
    • If you are going to make sacrifices, be sure to stick with your principals.
    • Try being attentive to the lives your associates want to live and set hours accordingly.
    • You don't have time to master everything, so outsourcing and trusting mastery is important.
    • Sometimes hiring people who think the same as you is a disadvantage.
    • The perspective and terminology of a patient is important in marketing.
    ‍
    Please don't forget to share with us on Instagram when you are listening to the podcast AND if you are really wanting to show us love, then please leave a 5 star review on iTunes!

    ‍

    ‍

    DON'T FORGET TO:

    Join The Newsletter here and be a part of The Dental Marketer Family

    Click here to see how you can attract new patients immediately and consistently!

    Click Here to join the Ground Marketing Facebook Group

    1 hr

About The Dental Marketer

From the publisher's feed

dental marketing ideas and strategies to attract quality patients to dentist.

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