In episode #2596, We delve into the secret of achieving over 10 million views on YouTube Shorts. We draw inspiration from an interview with 18-year-old YouTuber Jenny Hoyos, who excels at storytelling and creating mass-market content. We emphasize the significance of every second in a video, the necessity for engaging hooks and closing statements, and the value of addressing topics with a broad appeal. Furthermore, we shed light on the effectiveness of withholding answers until the end and the optimal video length for YouTube Shorts.

TIME-STAMPED SHOW NOTES:

(00:00) Today’s topic: The Secret to Getting 10M+ Views on YouTube Shorts

(00:37) Discussing an interview with an 18-year-old girl who gets millions of views

(01:14) Importance of storytelling and editing in creating successful YouTube shorts

(02:06) Choosing mass consumer topics and using clickbait to attract views

(03:10) The idea and total addressable market are crucial for success

(03:51) Using shorts to drive traffic to other platforms for conversions

(04:38) Dragging out the answer to keep viewers engaged throughout the short

(05:21) Making shorts around 34 seconds in length

(05:56) Retention doesn't matter as much as the percentage of people swiping away

(06:17) That’s it for today! Don’t forget to rate, review, and subscribe!

Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:

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Jenny Hoyos Youtube Channel

Jenny Hoyos Interview

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