Valentina Borbone is a digital marketing educator and CEO of the Banter Group. She is also an advisor to The International Social Media Association, and would be familiar to many for her work with agencies, including her role as a coach at Digital Live.

In this episode of the Elevate podcast, Valentina explains the changes currently occurring in the digital marketing world and the impact they will have on agents, along with her tips on where agents should focus their attention.

Valentina on Elite Agent

Connect with Valentina Borbone

Valentina Borbone is a digital marketing educator and CEO of the Banter Group. She is also an advisor to The International Social Media Association, and would be familiar to many for her work with agencies, including her role as a coach at Digital Live.

In this episode of the Elevate podcast, Valentina explains the changes currently occurring in the digital marketing world and the impact they will have on agents, along with her tips on where agents should focus their attention.

• Where agents should be focusing their digital attention right now
• How the iOS14 changes and recent Facebook events affect re-marketing
• Why there’s an art to email campaigns, and agents are missing an opportunity
• How social media is about validation, but not the be-all and end-all of leads
• How to use LinkedIn effectively
• The role YouTube plays in your social media strategy
• Why it’s essential to assess the value of the latest ‘bright, shiny’ social media channels
• Why you should never put all your eggs in one social media basket

• iOS 14 new features

Valentina on Elite Agent

• Marketing to Millennials
• How agents can make the digital shortlist
• 10 essential takeaways of Digital Live 2018

Connect with Valentina Borbone

• Website
• LinkedIn

The post How to market yourself in a changed digital world: Valentina Borbone appeared first on Elite Agent.

Christian Gravias is a director of Collings Real Estate in Melbourne. He has quickly gained attention for his focus on digital marketing, using unique video campaigns, social media and influencers to raise the profile of the properties he sells.

His videos currently average over 100,000 viewers and Collings has now established their own dedicated media and marketing division in-house.

In this episode of the Elevate podcast, Christian shares how his videos went viral, and why agents should start thinking of themselves as a marketing agency that happens to sell real estate.

Christian Gravias on Elite Agent

Connect with Christian

Sales agent and auctioneer Chari Emirzade has been recognised as the top-listed seller for the Barry Plant Group for five years running.

Recently he also managed the impressive feat of selling 1000 homes in the space of just six years, and will be familiar to many for his words of advice at AREC 2019 when he urged attendees to just “pick up the phone”.

In this episode of the Elevate podcast, Chari shares how he managed to achieve the goal of selling 1000 properties in less than six years, why his focus had to be high-volume sales, and the mindset he draws on to be a top-seller in his field.

Chari Emirzade on Elite Agent

Connect with Chari

A property manager of 20 years, Laura Valenti is the 2020 winner of the AREA award for Most Influential Woman in the Property Market.

Laura is the director of Solutions Property Management in Queensland, a board director with the REIQ and a passionate advocate for the industry.

Her recent focus has involved addressing domestic violence, including examining the role property managers can play in handling the issue.

In this episode of the Elevate podcast, Laura shares her property management journey including why domestic and family violence became a focus that she feels the real estate industry can help address.

Connect with Laura

Josh Callaghan, is no stranger to leveraging technology. Over the past two decades he has worked on tech that impacts the banking, stockbroking, and finance industries.

Now his focus is on “digitising spaces” as the CEO of Australian companies Little Hinges and Virtual Tours Australia.

In addition to his passion for creating technology, Josh is also the former general manager of Canstar, and the previous Chief Operating Officer of the REIQ.

In this episode of the Elevate Podcast, Josh shares his insight into the future trends that will shape the real estate industry, along with his tips on evaluating which technology is right for your business.

Josh on Elite Agent

Connect with Josh