Brian Tracy was fired from washing dishes, cars, and floors, and began to believe that “washing things” might be his destiny. But when he learned that the top 20% in any field earn 80% of the money, he committed to becoming one of them. That decision transformed him from a broke high school dropout into a global authority on success, speaking to millions across 84 countries and writing more than 80 bestselling books. In this episode, Brian shares the principles and habits that turned his life around, from the one skill that made him ten times richer to the $1.50 notebook that can make you a millionaire. He breaks down the secret to wealth and how to stay laser-focused on your biggest goals.

Brian Tracy is the Chairman and CEO of Brian Tracy International. He is a prolific businessman, renowned speaker, and bestselling author of over 80 books, including his latest, The 32 Unbreakable Laws of Money and Success.

In this episode, Ilana and Brian will discuss:

(00:00) Introduction

(01:37) From Washing Floors to Mastering Sales

(06:57) MMM Principle: The Key to Making More Money

(10:58) Financial Lessons from Business Giants

(15:17) The Golden Triangle of Leadership

(18:25) Activating the Superconscious Mind

(24:30) The Goal-Setting Exercise That Built Millionaires

(33:21) Hiring Your Dream Team with the 3x3x3 Method

(42:28) Crushing Financial Fears and “Excusitis”

(48:36)  The Unbreakable Laws of Money and Success

(1:01:22) How to Actually Learn About Money

(1:05:21) The Seven Steps to Increase Productivity and Income

Brian Tracy is a renowned speaker, bestselling author, and the Chairman and CEO of Brian Tracy International. He trains individuals and organizations to achieve their personal and business goals more effectively. Brian has had successful careers in sales and marketing, investments, real estate development and syndication, importation, distribution, and management consulting. He has authored over 80 books, including bestsellers, Eat That Frog and The Success Secrets of Self-Made Millionaires, and the latest, The 32 Unbreakable Laws of Money and Success.

Connect with Brian:

Brian’s Website: https://www.briantracy.com/ 

Brian’s LinkedIn: linkedin.com/company/brian-tracy-international

Resources Mentioned:

Brian’s Books:

The 32 Unbreakable Laws of Money and Success: Transform Your Life and Unlock Your Unlimited Potential: https://www.amazon.com/dp/1523007001 

Eat That Frog!: 21 Great Ways to Stop Procrastinating and Get More Done in Less Time: https://www.amazon.com/dp/162656941X 

The 21 Success Secrets of Self-Made Millionaires: How to Achieve Financial Independence Faster and Easier than You Ever Thought Possible: https://www.amazon.com/dp/0369307534 

Think and Grow Rich by Napoleon Hill: https://www.amazon.com/dp/1585424331 

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