Marketing School - Digital Marketing and Online Marketing Tips

By Eric Siu and Neil PatelBusiness Marketing Careers

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Marketing School - Digital Marketing and Online Marketing Tips episodes

June 11, 2023Is Google Sending Fewer Clicks To Websites?
In episode #2479, we discuss whether Google is sending fewer clicks to websites. The statistics and analytics around Google's search results have continued to shift and evolve over the years, with the latest data suggesting impressions are up and clicks are down. Tune in to hear what this means for Google, SEO, and your business!
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Is Google Sending Fewer Clicks To Websites?
[00:06] What the data suggests about Google traffic.
[00:43] Movement in the statistics; what we have noticed.
[01:06] Evolving online behavior across different platforms.
[01:51] More direct information on the results page and fewer click-throughs.
[02:20] What do these trends mean for Google's revenue moving forward?
[04:05] Laying out the amounts that Google makes from their ads.
[05:01] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Databox
Danny Sullivan
SparkToro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
7 min
June 11, 2023 Is Google Sending Fewer Clicks To Websites? #2479
In episode #2479, we discuss whether Google is sending fewer clicks to websites. The statistics and analytics around Google's search results have continued to shift and evolve over the years, with the latest data suggesting impressions are up and clicks are down. Tune in to hear what this means for Google, SEO, and your business!
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Is Google Sending Fewer Clicks To Websites?
[00:06] What the data suggests about Google traffic.
[00:43] Movement in the statistics; what we have noticed.
[01:06] Evolving online behavior across different platforms.
[01:51] More direct information on the results page and fewer click-throughs.
[02:20] What do these trends mean for Google's revenue moving forward?
[04:05] Laying out the amounts that Google makes from their ads.
[05:01] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Databox
Danny Sullivan
SparkToro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
7 min
June 10, 2023Apple's headset, WPP partners with Nvidia, Rise of creator capitalists, Twitter ad revenue tanks 59
In this episode, Neil Patel and Eric Siu talk about Apple's headset, WPP partners with Nvidia, the Rise of creator capitalists, Twitter ad revenue tanks 59

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil's ad agency
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
32 min
June 09, 2023Our Favorite Tools for Marketers That Want to Level Up Their Ads
In episode #2478, we share some of our favorite tools for marketers who want to level up their ads! If you want to stand out from the rest, the right new tools can help you do this (and probably with very little effort). Tune in to hear us touch on some of the endless possibilities that are currently available.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s Topic: Our Favorite Tools for Marketers That Want to Level Up Their Ads.
[00:07] New AI tools that can help you in your creative processes.
[01:16] Writing tools for titles and descriptions that improve ranking.
[02:11] Some of Google and Midjourney's latest and most exciting AI features.
[04:47] How tech tools can boost the creative talents you already have!
[05:59] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Midjourney
DALL·E 2
Adobe Firefly
Canva
Flamingo
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
8 min
June 09, 2023 Our Favorite Tools for Marketers That Want to Level Up Their Ads #2478
In episode #2478, we share some of our favorite tools for marketers who want to level up their ads! If you want to stand out from the rest, the right new tools can help you do this (and probably with very little effort). Tune in to hear us touch on some of the endless possibilities that are currently available.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s Topic: Our Favorite Tools for Marketers That Want to Level Up Their Ads.
[00:07] New AI tools that can help you in your creative processes.
[01:16] Writing tools for titles and descriptions that improve ranking.
[02:11] Some of Google and Midjourney's latest and most exciting AI features.
[04:47] How tech tools can boost the creative talents you already have!
[05:59] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Midjourney
DALL·E 2
Adobe Firefly
Canva
Flamingo
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
8 min
June 08, 2023Why Finding Your Community Is Critical For Long Term Growth
In episode #2477, we talk about why finding your community is critical for long-term growth. If you want to know a little more about our opinions on the power of relationships, how to go about helping others, and the best places and events for you to spend your time, you have come to the right place! Tune in to hear our best advice for finding your tribe.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Why Finding Your Community Is Critical For Long-Term Growth.
[00:15] Looking back on the recent Capital Camp conference.
[01:29] Support from friends and 'family' in difficult times.
[02:00] Helping others as a way to connect and build relationships.
[03:58] Events and groups that suit different kinds of businesses.
[05:10] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Capital Camp
YPO
Zig Ziglar
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
7 min
June 08, 2023 Why Finding Your Community Is Critical For Long Term Growth #2477
In episode #2477, we talk about why finding your community is critical for long-term growth. If you want to know a little more about our opinions on the power of relationships, how to go about helping others, and the best places and events for you to spend your time, you have come to the right place! Tune in to hear our best advice for finding your tribe.
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Why Finding Your Community Is Critical For Long-Term Growth.
[00:15] Looking back on the recent Capital Camp conference.
[01:29] Support from friends and 'family' in difficult times.
[02:00] Helping others as a way to connect and build relationships.
[03:58] Events and groups that suit different kinds of businesses.
[05:10] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Capital Camp
YPO
Zig Ziglar

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
7 min
June 07, 2023Where We Think Podcast Advertising Is Going
In episode #2476, we share where we think podcast advertising is heading in the future. The recent surge in the podcasting space has created many opportunities for innovations in advertising that you may be missing out on. Tune in today to hear our thoughts on partners, omnichannel approaches, and more!
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Where We Think Podcast Advertising Is Going.
[00:07] Looking back on the last few years of boom in the podcasting space.
[01:04] Examples of innovative ways to run podcast ads.
[02:18] A few Chartable statistics about our podcast and audience.
[04:18] Finding the right advertising partners for your podcast.
[05:19] The utility of podcasting within an omnichannel approach to online business.
[06:20] Matching your podcasting strategy with your business objectives.
[07:03] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!

Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Joe Rogan
Chartable
Athletic Greens
Microsoft
Shopify
Eight Sleep
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
9 min
June 07, 2023 Where We Think Podcast Advertising Is Going #2476
In episode #2476, we share where we think podcast advertising is heading in the future. The recent surge in the podcasting space has created many opportunities for innovations in advertising that you may be missing out on. Tune in today to hear our thoughts on partners, omnichannel approaches, and more!
TIME-STAMPED SHOW NOTES:
[00:00] Today’s topic: Where We Think Podcast Advertising Is Going.
[00:07] Looking back on the last few years of boom in the podcasting space.
[01:04] Examples of innovative ways to run podcast ads.
[02:18] A few Chartable statistics about our podcast and audience.
[04:18] Finding the right advertising partners for your podcast.
[05:19] The utility of podcasting within an omnichannel approach to online business.
[06:20] Matching your podcasting strategy with your business objectives.
[07:03] That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Don’t forget to help us grow by subscribing and liking on YouTube!
Joe Rogan
Chartable
Athletic Greens
Microsoft
Shopify
Eight Sleep
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric’s ad agency
NP Digital << Neil’s ad agency
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
9 min
June 06, 2023What Eric Learned At An Investor's Conference
Join Neil Patel and Eric Siu in this episode as Eric shares his key insights and takeaways from the investor's conference he recently attended.

Links Mentioned in Today’s Episode:

Don’t forget to help us grow by subscribing and liking on YouTube!

Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Single Grain << Eric's ad agency
NP Digital << Neil's ad agency
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
12 min

About Marketing School - Digital Marketing and Online Marketing Tips

From the publisher's feed

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.