Marketing School - Digital Marketing and Online Marketing Tips

By Eric Siu and Neil PatelBusiness Marketing Careers

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Marketing School - Digital Marketing and Online Marketing Tips episodes

March 11, 2023 How Viable Are Partnerships as a Growth Channel? #2394
In episode #2394, Neil and Eric explore the viability of partnerships as a growth channel. Partnerships can be a great way to broaden your network and gain traction, but it may be years before you start seeing a real return on your investment. Tune in to learn about the most effective ways to approach partnerships and how best to build your partnerships team!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How Viable Are Partnerships as a Growth Channel?
[00:37] The considerable amount of time and energy it takes to build a partnerships team.
[01:16] Examples of how partnerships can work effectively.
[02:51] How to approach partnerships, especially if you’re just starting out.
[03:42] Creative ways for you to leverage your partnerships.
[04:46] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Marketing School on YouTube
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
8 min
March 10, 2023What to Do When You’re Feeling Content Burnout
In episode #2393, Neil and Eric talk about what to do when you’re feeling content burnout. The grind of creating endless reams of content can quickly lead to burnout if you don’t have the proper systems in place. Find out what we’ve learned about how to create content sustainably and avoid burnout, from focusing on topics that you’re passionate about to delegating when you need to.
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: What to Do When You’re Feeling Content Burnout.
[00:30] The importance of picking topics you’re passionate about.
[01:07] How to make pivots on YouTube without losing your audience.
[01:55] The value of taking breaks when you need them.
[02:40] Ensuring you have the necessary systems, processes, and teams in place to support you.
[04:48] Understanding your strengths and knowing when to delegate.
[06:03] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[06:15] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Vanessa Lau
ChatGPT
Jasper
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
9 min
March 10, 2023 What to Do When You’re Feeling Content Burnout #2393
In episode #2393, Neil and Eric talk about what to do when you’re feeling content burnout. The grind of creating endless reams of content can quickly lead to burnout if you don’t have the proper systems in place. Find out what we’ve learned about how to create content sustainably and avoid burnout, from focusing on topics that you’re passionate about to delegating when you need to.
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: What to Do When You’re Feeling Content Burnout.
[00:30] The importance of picking topics you’re passionate about.
[01:07] How to make pivots on YouTube without losing your audience.
[01:55] The value of taking breaks when you need them.
[02:40] Ensuring you have the necessary systems, processes, and teams in place to support you.
[04:48] Understanding your strengths and knowing when to delegate.
[06:03] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[06:15] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Vanessa Lau
ChatGPT
Jasper
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
9 min
March 09, 2023How To Use Pillar Content to 10x Your Output in 2023
In episode #2392, Neil and Eric talk about how to use pillar content to 10x your output in 2023. We all have different strengths when it comes to content creation, be it writing, recording, or speaking. We break down how to make the most out of your pillar content by remixing it for a variety of platforms and reaching an exponentially larger network!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How To Use Pillar Content to 10x Your Output in 2023.
[00:25] The definition of pillar content and how it shifts depending on your context.
[01:13] How to identify and 10x your pillar content.
[02:06] Using other channels to get the most out of your content.
[04:27] How to leverage your various networks.
[05:18] How Vanessa Lau repurposes her content, to great effect.
[06:49] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[07:01] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Vanessa Lau
Vanessa Lau on Instagram
Vanessa Lau on YouTube
Vanessa Lau on TikTok
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
10 min
March 09, 2023 How To Use Pillar Content to 10x Your Output in 2023 #2392
In episode #2392, Neil and Eric talk about how to use pillar content to 10x your output in 2023. We all have different strengths when it comes to content creation, be it writing, recording, or speaking. We break down how to make the most out of your pillar content by remixing it for a variety of platforms and reaching an exponentially larger network!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How To Use Pillar Content to 10x Your Output in 2023.
[00:25] The definition of pillar content and how it shifts depending on your context.
[01:13] How to identify and 10x your pillar content.
[02:06] Using other channels to get the most out of your content.
[04:27] How to leverage your various networks.
[05:18] How Vanessa Lau repurposes her content, to great effect.
[06:49] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[07:01] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Vanessa Lau
Vanessa Lau on Instagram
Vanessa Lau on YouTube
Vanessa Lau on TikTok
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro.
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below.
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
10 min
March 08, 2023How To Prevent Churn
In episode #2391, Neil and Eric talk about how to prevent churn. Tuning in, you’ll hear us break down how to figure out what is causing your high churn rates, why you should only focus on the problems you can solve, and the steps to follow in order to fix them. To learn more about what could be causing your churn and methods for reducing it, don’t miss this episode!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How To Prevent Churn.
[00:37] Using feedback to find out why you have churn.
[01:20] How to find and fix the most common responses on your surveys.
[04:34] The importance of reducing churn as quickly as possible.
[05:09] Temporary solutions to implement if you’re struggling with high churn rates.
[06:48] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[07:00] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
PayPal
Marketing School on YouTube
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
9 min
March 08, 2023 How To Prevent Churn #2391
In episode #2391, Neil and Eric talk about how to prevent churn. Tuning in, you’ll hear us break down how to figure out what is causing your high churn rates, why you should only focus on the problems you can solve, and the steps to follow in order to fix them. To learn more about what could be causing your churn and methods for reducing it, don’t miss this episode!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: How To Prevent Churn.
[00:37] Using feedback to find out why you have churn.
[01:20] How to find and fix the most common responses on your surveys.
[04:34] The importance of reducing churn as quickly as possible.
[05:09] Temporary solutions to implement if you’re struggling with high churn rates.
[06:48] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[07:00] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
PayPal
Marketing School on YouTube
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
10 min
March 07, 2023When Is It Acceptable To Have Churn?
In episode #2390, Neil and Eric asked, “When is it acceptable to have churn?” It’s normal to lose a certain number of subscriptions at the beginning of the year, especially if you’re just starting out. But if your level of churn is affecting your monthly recurring revenue, you may want to consider finding ways to reduce it. Join us as we talk about when it’s okay to have churn, the times you’re more likely to experience it, and what you can do to bring down your churn rates.
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: When is it acceptable to have churn?
[00:23] An overview of what we mean by churn.
[00:51] Why it’s acceptable to see high churn rates when you are starting out.
[01:41] How to reduce churn, especially when you’re new.
[02:04] The importance of collecting feedback when you have high churn.
[02:37] How you can build a hugely successful company (like Canva) and still have high churn.
[05:18] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[05:28] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Canva
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
8 min
March 07, 2023 When Is It Acceptable To Have Churn? #2390
In episode #2390, Neil and Eric asked, “When is it acceptable to have churn?” It’s normal to lose a certain number of subscriptions at the beginning of the year, especially if you’re just starting out. But if your level of churn is affecting your monthly recurring revenue, you may want to consider finding ways to reduce it. Join us as we talk about when it’s okay to have churn, the times you’re more likely to experience it, and what you can do to bring down your churn rates.
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: When is it acceptable to have churn?
[00:23] An overview of what we mean by churn.
[00:51] Why it’s acceptable to see high churn rates when you are starting out.
[01:41] How to reduce churn, especially when you’re new.
[02:04] The importance of collecting feedback when you have high churn.
[02:37] How you can build a hugely successful company (like Canva) and still have high churn.
[05:18] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[05:28] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Canva
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu
Learn more about your ad choices. Visit megaphone.fm/adchoices
8 min
March 06, 20235 AI Marketing Tools To Check Out for 2023
In episode #2389, Neil and Eric talk about five AI marketing tools to check out for 2023. The AI industry made significant advances in 2022, which has given rise to some pretty fascinating products. Tune in today to learn about some of the most useful AI tools we’ve come across that will help you generate content, maximize your time, reach more customers, and more!
TIME-STAMPED SHOW NOTES:
[00:20] Today’s topic: 5 AI Marketing Tools To Check out for 2023.
[00:29] Magic Thumbnails and the visual content it will generate for you.
[01:12] How Frase helps you create better content for testing and optimization.
[01:50] Jasper as a competitor to ChatGPT and why it still has the best UX design.
[02:17] How Seventh Sense will ensure that more customers open your emails.
[03:45] Ways that Ad Creative can help you generate ads quickly.
[04:16] Discover our bonus recommendations: SEO.ai and Optimove.
[05:45] That’s it for today! Don’t forget to rate, review, subscribe, and check out marketingschool.io/newsletter for all the latest.
[06:00] Go to https://www.marketingschool.io to learn more!
Links Mentioned in Today’s Episode:
Magic Thumbnails
Frase
Jasper
ChatGPT
Seventh Sense
HubSpot
AdCreative.ai
SEO.ai
Optimove
Subscribe to our premium podcast (with tons of goodies!): https://www.marketingschool.io/pro
Leave Some Feedback:
What should we talk about next? Please let us know in the comments below
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
Neilpatel.com
Quick Sprout
Growth Everywhere
Single Grain
Twitter @neilpatel
Twitter @ericosiu

Learn more about your ad choices. Visit megaphone.fm/adchoices
See omnystudio.com/listener for privacy information.
8 min

About Marketing School - Digital Marketing and Online Marketing Tips

From the publisher's feed

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School Youtube channel to get more marketing goodness.