Millionaire University

#482 Think AI has killed SEO? Think again! In this episode hosted by Kirsten Tyrrel, we sit down with Kyle Roof — SEO expert, entrepreneur, and founder of PageOptimizer Pro — to uncover the science behind ranking in Google. Kyle shares his unconventional journey from trial attorney to teaching in Korea to launching an SEO SaaS company that grew out of real-life problems and smart testing. We explore why SEO is still alive and well despite the AI buzz, the importance of market fit, how to build a strong personal brand, and the power of planting a clear flag in your messaging. Whether you're launching a product, growing an agency, or trying to stand out online, this conversation is packed with practical wisdom and hard-won entrepreneurial insights!

What we discuss with Kyle:

+ From attorney to SEO expert

+ Launched PageOptimizer Pro

+ Why SEO is just math

+ AI’s real impact on SEO

+ The myth of everything “changing”

+ Finding true product-market fit

+ Building brand ambassadors organically

+ The power of having a clear POV

+ Personal branding vs. pitching

+ Micro-influencers for marketing growth

Thank you, Kyle!

Check out PageOptimizer Pro at PageOptimizer.pro.

Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#481 Think you can't turn a low-ticket offer into a six-figure business? Think again! In this episode, host Brien Gearin sits down with email marketing expert Liz Wilcox, who runs a $500k-per-year business through her $9-per-month email marketing membership. Liz shares her journey from travel blogger to successful membership creator, explaining how she used her expertise to craft valuable templates that help businesses leverage email marketing. They discuss the simplicity of offering low-ticket memberships, the importance of community, and tips for anyone looking to start and grow a membership business. Tune in to learn about pricing with purpose and why building a sustainable business doesn’t have to be complicated!

(Original Air Date - 9/16/24)

What we discuss with Liz:

+ Turning a $9 membership into $500k per year

+ Pricing with purpose for accessibility

+ Letting customers create the community

+ Simplifying email marketing with templates

+ Growing an email list with consistency

+ Reducing churn with value and community

+ Evolving from Google Drive to a full LMS

+ Pre-selling to validate demand

Resources mentioned:

⁠WordPress⁠

⁠LifterLMS⁠

Thank you, Liz!

Sign up for Liz's email list and/or membership at ⁠LizWilcox.com⁠.

Watch the ⁠video podcast⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#480 What do you get when you mix a former Tesla sales star, a pandemic-era pivot, and a beat-up school bus turned boho lounge-on-wheels? You get Toasted Tours — a uniquely personal, wildly creative wine tour business built from the ground up by entrepreneur Kevin Throop! In this episode hosted by Kirsten Tyrell, Kevin shares how he walked away from the corporate grind to create a business on his own terms, starting with nothing but grit, a stimulus check, and a bold idea. From converting buses and 18-wheelers into Instagram-worthy tour experiences to navigating California’s intense regulations, Kevin breaks down the real behind-the-scenes of building a standout business in a saturated industry — and why being yourself might just be your greatest business asset!

What we discuss with Kevin:

+ Tesla layoffs spark pivot

+ $3K school-bus makeover

+ Faith-fueled pandemic launch

+ Minimum research, max authenticity

+ Outrageous 18-wheeler tour idea

+ Social media wins first bookings

+ Scaling to four custom vehicles

+ Self-trust over imitation

Thank you, Kevin!

Check out Toasted Tours at ToastedTours.com.

Follow Kevin on Instagram.

Watch the ⁠⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#479 What if the secret to scaling your solopreneur business was hiding in your tech stack? In this episode, host Brien Gearin sits down with Ernesto Mandowsky — founder of MDM (Million Dollar Machine) — to explore how entrepreneurs can use tools like Notion, ConvertKit, and more to streamline operations, deliver five-star client experiences, and build systems that actually support growth. Ernesto shares his journey from throwing a $35K party at 18 to transforming legacy restaurants and launching a tech integration consultancy that serves coaches, consultants, and creators. Whether you’re stuck in survival mode or scaling to seven figures, this episode is full of actionable insights for turning your business into a well-oiled machine!

What we discuss with Ernesto:

+ $35K party kickstarted entrepreneurship

+ From Deloitte to culinary school

+ Helping solopreneurs scale with tech

+ Using Notion as a business hub

+ The Five Recipes business framework

+ Solving tech overwhelm with systems

+ Building a team to free up time

+ Using AI for podcast prep and automation

+ Client journey from “pop-up” to “brasserie”

+ Scorecard tool for business clarity

Thank you, Ernesto!

Check out Million Dollar Machine at YourMDM.co⁠.

Follow Ernesto on LinkedIn.

Watch the ⁠⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#478 When was the last time you really cleaned your grill? You probably can't remember! In this episode, host Brien Gearin speaks with Michael Sutton, founder of Grill Hero and franchising expert. Michael shares his entrepreneurial journey, starting from a college summer job to growing Grill Hero into a successful business that cleans over 40,000 grills. He discusses how Grill Hero expanded into franchising to gain a first-mover advantage in the U.S. and Canada, as well as the benefits of combining digital and local marketing for growth. Michael also delves into their new membership program and how Grill Hero is helping homeowners maintain their grills year-round. Tune in to learn about the power of door-to-door sales, scaling through franchising, and the keys to building a successful recurring revenue model in an untapped market!

(Original Air Date - 9/13/24)

What we discuss with Michael:

+ Turning a backyard business into a franchise

+ Seizing first-mover advantage in a niche market

+ Scaling through franchising across North America

+ Combining local canvassing with digital marketing

+ Launching a recurring revenue membership program

+ Expanding services beyond seasonal limitations

+ Leveraging a low-cost, high-margin business model

+ Franchisee Support: Training, marketing, and growth

+ Long-Term Vision: Becoming the top grill-cleaning brand

Thank you, Michael!

Check out Grill Hero at ⁠GrillHero.com⁠.

Connect with Michael on ⁠Instagram⁠ and ⁠LinkedIn⁠.

Watch the ⁠video podcast⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#477 What if your deepest success starts by unlearning everything you thought you had to be? In this powerful episode hosted by Kirsten Tyrrel, attorney-turned-mentor Shamina Taylor shares how a breakdown on a yoga mat sparked a transformation that led her from survival mode to millions — and how she’s now helping hundreds of women do the same. You'll hear how trauma, validation-seeking, and limiting beliefs create money leaks and burnout, and how emotional intelligence, worthiness, and aligned wealth consciousness can unlock your next level of success. Whether you're a high performer hitting a plateau or someone craving more freedom, fulfillment, and flow, this episode will challenge how you see yourself and your success — and invite you to rewrite your story from the inside out!

What we discuss with Shamina:

+ From law career to entrepreneurship

+ Yoga mat breakdown moment

+ Success without fulfillment

+ Survival mode vs. abundance

+ Emotional intelligence and money

+ Recognizing money leaks

+ Journaling to track triggers

+ Rewriting limiting beliefs

+ Creating wealth from alignment

+ Celebrating small daily wins

Thank you, Shamina!

Check out Shamina Taylor at ShaminaTaylor.com.

Follow Shamina on Instagram and YouTube.

Watch the ⁠⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#476 Feeling burnt out by freelance gigs? Tired of inconsistent income and trading hours for dollars? In this episode, host Brien Gearin is joined by Russ Perry, founder of Design Pickle, a subscription-based graphic design service. Russ shares his journey from being a struggling creative agency owner to scaling Design Pickle into an eight-figure business. They dive into the challenges of running an agency, the importance of productizing services, and how consistent effort, clear processes, and leveraging global talent fueled his success. Russ offers key entrepreneurial insights on the power of coaching, staying focused, and solving problems creatively. This episode is packed with actionable advice for freelancers and business owners looking to scale!

(Original Air Date - 9/6/24)

What we discuss with Russ:

+ Productizing Services: Turning a freelance model into a subscription-based business

+ From Burnout to Success: Russ’ journey from agency owner to eight-figure business

+ Consistency Is Key: The importance of steady, focused effort

+ Global Talent: Leveraging international designers for scalability

+ Value of Coaching: Importance of mentorship and learning from experts

+ Decision Filters: Using decision-making criteria to stay focused

+ Recurring Revenue: Inspired by SaaS businesses for stable income

+ AI Integration: Using AI tools to streamline design processes

+ Scaling a Remote Team: Growing a global workforce of 700+

Thank you, Russ!

Check out Design Pickle at ⁠DesignPickle.com⁠.

Listen to the ⁠Jar of Genius⁠ podcast.

Connect with Russ on ⁠LinkedIn⁠.

Watch the ⁠video podcast⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#475 Justin shares his and Tara's journey from struggling wantrepreneurs to making over $40,000 monthly in passive investments. In this episode, you'll learn about the critical mindset shifts, strategic decisions, and practical tips that propelled Justin to success. From hitting rock bottom in debt to creating streamlined systems for property management, Justin's story is filled with valuable insights for anyone looking to build wealth.

(Original Air Date - 9/4/24)

What Ryan discusses with Justin:

+ Facing Debt and Moving Forward

+ Real Estate Beginnings

+ Real Estate Challenges

+ Success in Real Estate

+ Systemizing and Automating

+ Mindset for Success

+ Advice for Entrepreneurs

+ Fan Blitz Questions

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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To get exclusive offers mentioned in this episode and to support the show, visit ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠millionaireuniversity.com/sponsors⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#474 Did you know that there are different types of entrepreneurs? In this episode, Brien Gearin is joined by Nik Hulewsky, co-founder of CoFounders and host of the Nikonomics podcast. Together, they explore the essential question: "What kind of entrepreneur are you?" Nik shares his journey from a risk-averse start to multiple seven-figure business exits, offering a deep dive into the five key frameworks that every aspiring entrepreneur should consider — risk profile, personality type, experience, skills, and capital. Whether you're just starting out or looking to refine your approach to business, this episode is packed with actionable insights to help you align your entrepreneurial ambitions with your personal strengths. Tune in for a lively discussion that could transform your entire business journey!

(Original Air Date - 8/30/24)

What we discuss with Nik:

+ Knowing your risk tolerance and personality

+ Assessing your personal and family risk tolerance

+ Determining if you're an introvert or extrovert

+ Leveraging exact or analogous experience

+ Aligning hard and soft skills with business needs

+ Ensuring sufficient financial cushion

+ Preparing for initial, post-acquisition performance dip

+ Learning and improving from past failures

+ Partnering with those who complement your strengths

+ Dreaming big, but planning carefully

Thank you, Nik!

Check out CoFounders at ⁠CoFounders.com⁠.

Listen to the ⁠Nikonomics⁠ podcast.

Connect with Nik on ⁠Twitter⁠ or at [email protected].

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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#473 What does it take to build a photography business that lasts — and scales? In this powerful conversation, host Kirsten Tyrrel sits down with Lesle Lane from Studio 13 to uncover how she turned a multi-generational legacy into a thriving corporate photography brand. Lesle shares her unique journey from learning the ropes as a kid in her family’s studio to running a team of photographers and navigating loss, motherhood, and massive industry shifts. You'll hear how she built a systemized business that values professionalism over ego, why fast turnaround times and client experience are key to standing out, and how she’s structured her team to support both lifestyle freedom and long-term growth. Whether you're a creative looking to go full-time or an entrepreneur building a service-based brand, this episode is packed with real talk, proven strategies, and inspiration to help you think like a CEO!

What we discuss with Lesle:

+ Three generations of photography legacy

+ Transitioning from creative to CEO

+ Systems and processes that scale

+ Corporate vs. portrait photography

+ Fast turnaround as a competitive edge

+ Building a flexible, family-first team

+ Strategic networking for business growth

+ Pricing structure and profit margins

+ Letting go to grow and scale

+ AI’s role in modern photography

Thank you, Lesle!

Check out Studio 13 at Studio13Online.com.

Follow Lesle on Facebook, Instagram, and LinkedIn (here and here).

Watch the ⁠⁠⁠⁠⁠⁠video podcast⁠⁠⁠⁠⁠⁠ of this episode!

To get access to our FREE Business Training course go to ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠MillionaireUniversity.com/training⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠.

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