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Best Product Launch Strategies 
00:00 Introduction
10:38 Account suspension
13:10 How to shift targets from Auto campaigns to Manual? 
13:55 ​Which keywords should the parent’s title focus 
14:56 Methodology for managing stock to prevent stock out?
​17:07 How often do you post on Amazon posts
18:04 Search term report 
19:08 ​Shopify Dropshipping VS Amazon Online Arbitrage 
20:27 Text character limit for Brand Story and A+ Content
​20:51 There’s no way to remove Amazon from selling used or returned products.
22:38 MAG files trademark applications for UK sellers.
23:15 PPC campaigns evaluation and bids strategy
25:13 ​Process to sell in the UK as a huge Amazon US seller.
​25:47 What is the best way to launch beauty products
26:41 How to create of promo.
28:44 Access to Premium A+ content criteria
30:10 ​How to increase impression count?
30:47 ​How to best market/launch a product
34:56 Product Variation/Parentage
36:40 ​Sponsored display vs sponsored brand campaigns vs sponsored products.
​38:26 How to increase IPI score
​40:16 Parentage/Variation
40:46 Attribution Links
​43:25 Get a full update
45:24 ​Include Catalog of products and Brand story to product inserts  46:06 Enroll the parent only to Vine if the products are in parentage
46:31 To compete against a close competitor that keeps reducing prices. You need to 
            demonstrate the  value of the  brand of the product
​49:41 Amazon category restriction
51:06 ​All sales velocity increase the organic rankings
51:43 Trademark, Brand Register, and Brand name change
​52:59 Amazon bidding strategies and Broad Modifier KWs
54:06 Make sure the listing is attractive with highly relevant keywords
55:51 Best launch strategies
01:00:02 Marketplace issue could be bad targeting or PPC or KW
01:01:25 ​Change of Category
​01:02:01 A lot of categories especially auto parts get extra bullet points 
01:04:01 Best launch product strategies
​01:05:21 ​Error when changing GS1 UPC.
01:06:38 ​Access to Global Permissions 
01:07:52 NARF only works for US Marketplace to CA, not CA to US
01:08:25 How long is the Honeymoon period?
01:08:41 ​Product Image Gallery section in the mobile view not showing
​01:09:06 Auto Campaigns, Keyword Targeting & ASIN targeting
01:09:24 ​Amazons customers & questions removal request
01:10:24 Premium A+ Content for additional video and images
01:12:17 ​Use exact match highly relevant high search volume keywords
01:14:07 Manufacturer’s barcodes
01:15:00 Invoice and a Letter of Authorization for Amazon’s approval to sell a brand
01:16:33 Cannot merge the listings with the same product, duplicate ASINs
01:21:02 Product Warranty concern
01:21:50 Attribution links work for other marketplaces as well 
01:22:02 Keyword ranking issue on Amazon Germany. ​
01:23:44 Words prohibited on Amazon like weight loss
01:25:06 ​Amazon cramped down restocking limits in preparation for Q4
01:26:29 Create Removal order randomly
01:27:21 How transfer US stores and brand story to other countries?
01:28:59 ​Honeymoon period to the additional Variation of the Parent
01:29:43 Only run campaign to your most popular child
01:29:53 Do Social Media promo code for Amazon
01:31:10 Apply at My Amazon Guy careers section
01:32:04 VC inventory upload can still be updated manually.
                 Check your permissions if you cant manually edit it. 
01:34:22 ​Apply at My Amazon Guy and go to careers

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How to add Brand Store Link to Brand Story A+ Module 

00:00 Introduction
00:11 How to get the brand story link into the brand module
00:28 Age of Sage Brand Story Module sample
00:32 How to get the Visit the Store link
00:38 Go to Seller Central - On the Advertising Console, Go to A+ Content Manager
00:43 EBC and Brand Story are separated per content as built or drafted
01:01 Click Edit on the Top Right
01:22 One of the modules will give a link to the Brand Store ID
02:06 Brand Story - gives a background of the products
02:16 Brand Story module has crawlable texts that index
02:23 Brand Story has product placements and direct links to products
02:57 Brand Story modules can set up a Q & A about your product; Can Add more modules
03:44 Every brand should have a brand story for extra SEO juice and to raise brand awareness

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00:00 Introduction
​10:20 My individual account has been deactivated, and now I want to open a new account based on my new LLC, how do I do it? Will I need an account of someone else?
11:03 Amazon cramped down on our restocking limits, and now we have 6,000 more in the warehouse than our allocation. 2 of our SKUs have only 2 months of inventory vs. 2 others have 6 months of inventory. If you were me, would you create a removal order to create room to ship in the 2 SKUs? Also, will the removal numbers be reflected right away, so we can ship immediately? Thank you!
13:17 ​For international marketplaces, do you know how we can port over our stores from the US? Thanks!
14:13 ​Lastly, how do I see the attribution from off-Amazon platforms like Facebook, IG, and google ads? Does Amazon have a report to see these? Thanks!
15:11 ​Hello guys :-) Can you give any examples of ad spend cannibalization, please? thank you so much
17:34 ​I am struggling to make my new products campaigns get any impressions, ​any advice
20:47 My PPC campaigns for a new listing are not getting impressions. the KWs in those campaigns are in my listing, A+, search term, etc. What should I do?
23:19 The brand search query report, how are the search terms ranked? Based on what we are performing best on or what we need to focus more on?
24:21 When optimizing PPC campaigns, is it fine to adjust bids and add negatives at the same time? Because how will we know which optimization was effective in improving the campaign?
27:01 ​Thanks for the valuable content like always…our Ads spend has increased since July but so have our sales…our TACOS is at 15% …any other tips to lower Tacos while still being aggressive in growth?
32:38 ​ I launched a Tumblr catered to the crypto/bitcoin community. How would you advise I run PPC? Crypto KWs either have very little search volume or very high bids. For example, the only KW with high SV in crypto is 'crypto wallet' but the suggested bid is $10. I need advice on how to run PPC / what to target. Tumblers are 90% bought by women, while crypto is 90% by men. In short, how do I launch a product that is solely bought by women but catered to a niche that is solely for men? Crypto. a niche with low search volume and a limited variety of keywords.
38.29 My listing has been category orphaned. There is no BSR and it's been removed from its category, this is a type of suppression. I've tried a full template upload but that didn't work, what else to do?
39:42 ​Hey MethewJust Got a New Account for managing PPC. last VA did much spend on PPC and the product is much more competitive. what should be my strategies to get sales on low spending? without PPC not getting Sales.
41:56 ​Suggest Any effective strategy to reduce ACOS in a 15Days Thanks 
44:10  My individual account has been deactivated, and now I want to open a new account based on my new LLC, how do I do it? Will I need an account of someone else?
45:00 ​Inside an ad group, there is a suggested bid value, but in the targeting tab there is a different suggested bid value, what do you see as the truly suggested bid?
48:21 ​Hey I was wondering if you had any advice for KDP authors regarding PPC since the profit margin is so small ($3 - $4)
53:41 ​I have an exact campaign for the Kw "A B C", having impressions and clicks as usual, but in another exact campaign "A B" with more search volume. I'm barely getting impressions and clicks, even bidding 200% above the suggested bid, what could be the problem here?
56:31 ​Asked for support for access to new video features, but they were clueless. How best to contact support for access?
59:10 Can you speak on the day parting and what are your thoughts on it? Is it advised at all? Is it overrated? Unnecessarily overcomplicating things?

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Product Opportunity Explorer Insights

00:00 Amazon New Product Research Tool
00:27 Inside Seller Central Click Growth then Product Opportunity Explorer
00:44 Products that show current products
00:49 Search Terms for search volumes and search conversion rates
00:54 Insights that show the Number of Products in the niche; Number of Products using 
           Sponsored Campaigns; Click Share for the top 5 Products; and Bestsellers rank; 
           Number of successful launches
01:32 Trends that provide actual data of search volume for a  particular niche


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How to Send a GTIN Certificate to Seller Support

00:00 Introduction
00:09 How to load GS1 Certificate to Amazon
00:13 Dealing with UPCs has been very difficult because Amazon has been trying to crack down
           on fake products and fake ASINs.
00:36 Get GTIN certificate from the GS1 website; Amazon requires it to verify that our product
           ID is affiliated with our brand.
01:13 There is nothing harder to do on Amazon Catalog work than changing UPC codes.
01:47 Go inside Seller Central and create a case by going to “Help”
02:15 Once inside Help; hit Get support; then Selling on Amazon 
02:20 Write your issue on the box and attach the GTIN certificate and then send it.
03:17 Takes about  2 or 3 days before you’ll get a response from the Seller Support
04:01 Having a GS1 Certificate helps you prevent rogue ASINs but will not prevent hijackers
           and unauthorized sellers.
05:25 Get help with loading your GS1 Certificate and visit My Amazon Guy and schedule
           coaching calls.


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00:00 Better CTR with A/B Tests
00:15 Importance of Creatives through the use of PickFu test
00:29 1st test: No Banner vs. Banner for a Sponsored Ad
01:11 Always utilize assets in a design for your Sponsored Brand
on your display campaigns to improve the Click-through rate
01:24 You should be able to get those clicks and impressions for sales conversion
01:35 2nd test: Same image, different title
02:05 Result: People chose the unmatched quality and sophisticated design
03:35 3rd test: Stylish Photoshoot vs. Feature Showcase
05:48 Make sure to use creative assets for your Sponsored Brand and Sponsored
Display Campaigns
06:02 Make sure to test different options

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00:00 NEW: Creative Video Builder for Amazon Advertising
01:05 Who can use the new feature of Amazon Advertising?
01:09 Where is the new feature available?
01:40 Go to Creatives then, select Video builder. Next, click on Create new video.
01:50 Demo on how to create a templated video depending on Category or Style
03:00 Verify your product image.
03:30 Upload your logo.
04:15 Fill out what is needed in the Intro- Headline 1, Middle- Headline 2, and Outro- Headline 3 
04:47 Click on Full Video to see the Preview.
05:40 You can change the font and themes and color.

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How to Change Seller Central Display Name - Global Account 2022 Update

00:00 Do you want to change your seller central name that shows up on the back-end
00:09 Originally created Momstir but would want to see Age of Sage on the backend
00:22 Renamed the Display Name to Age of Sage but still sees Momstir
00:29 The reason for that is because Amazon now uses the Global User setting
00:48 To change, you should be logged into your admin user at Your Global Account 
00:58 At Settings then go to User Permissions and check, the email address that does not have a Delete button is the main admin email.
01:07 Log into the main admin email account and click Global Accounts
01:15 Click the Rename button and place any name you like. It will rename the backend of Seller Central.
01:27 Previously, it is linked to StoreFront/Display Name and everything that particular store is selling
02:02 Brand Store link can only be renamed by changing the brand name but with difficulty
02:13 Changing the display name and global back-end display name are very easy once you know where to go.


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ICAP Search Query Report: NEW ASIN Level Data

00:00 Introduction
00:13 Search Query Performance Report
00:22 Link to the ICAP video : https://youtu.be/xDsphG2GsBE
00:37 As of this morning, you can now click on the ASIN view
01:08 Data Analysis of Age of Sage incense smudge sticks ASIN level
01:37 ICAP analysis for the number of Impressions, Clicks, Add-to-Cart, and Purchases
02:05 We can now know the market share of a particular keyword
02:19 Switch to 6 packs variation of Age of Sage smudge sticks to get different data
02;40 We now have customizable SKU data, the ICAP market share down to the keyword and ASIN level are all now in one report.
03:29 The default columns in the customizable report are the best choice
03:57 Apply what’s needed to be added, work on the back end of the Inventory Report
04:10 If the Brand Analytics dashboard for the Search Query Performance Report says that a particular keyword is the most important for the product, then it has to be added to the Title
05:10 Rework the Title based on the keywords that showed up
10:59 Link to the SEO Masterclass video : https://youtu.be/-Dc-ufvTHVg
17:04 Recommended saving the before and after of the Title change for comparison and reporting purposes.


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00:00 Amazon PPC Tutorial: Lower ACOS 💥 Higher Sales
00:26 Strategies to increase your sales and decrease your ACOS
00:48 Compare the Search Term Keywords and the Current Exact Keywords.
Check if you are able to target those keywords or not.
01:10 Get data from the Bulk Report and filter the enabled Exact match keywords.
02:00 Download Search Term Report for Sponsored Products only
03:49 Place the Search Term Keywords and Current Exact Keywords in one file.
03:54 Use VLOOKUP to easily check which keywords are being advertised.
and which are not.
05:08 The keywords that you should be targeting are the ones that are not being advertised.
06:20 Find the keywords you are organically ranking for between 10-50 or 20-50.
07:00 Click on Cerebro to show a sample of one of our ASINs and keywords that we need to focus on.
08:10 Exported data from Helium10 to get Strikezone keywords.
08:48 Strikezone Keywords vs Current Exact Keywords.
10:51 Utilize the Search Query Performance report keywords as an exact match.
13:15 Check if you are targeting low ACOS Sponsored product targets in Sponsored Brands.

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