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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

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00:00 How to Back Up Your Amazon Catalog Data
00:15 Access catalog and Walkthrough on its crazy attributes
00:23 Login to Seller Central, 
00:27 Go to Reports 
00:30 Click on Inventory then, select Reports
00:36 On the dropdown, switch to Category Listings Report
00:38 A yellow alert will appear on your screen 
(Category Listing Report is in BETA)
00:52 Importance of creating a backup for your catalog
01:33 Click on Request Report
01:58 Hit the Download button once you've seen Category Listing Report (All)
02:27 Open the file in Excel and click on Enable editing
02:35 Showing the Core attributes 
03:03 Save the file and put a file name with the date
03:17 Explaining how to work on 1 SKU
03:37 Work on 1 SKU at a time
03:46 Minimize the product's data that you are working on
04:21 Walkthrough on how to do a partial update on your catalog
04:23 The most important thing that you need to know in doing Catalog data changes
04:30 Explaining the difference between Partial update, update and delete
05:31 Make all the required changes 
05:33 Load the file back in, go to Seller Central 
05:40 Click Catalog and Add products via Upload
05:45 Select Upload your Inventory File section and then, browse for the file
05:49 Put your email to track the results of the file
05:53 Click upload and check for errors

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🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

✅Get 50% Off First Month with Helium 10 
https://bit.ly/3z1sijm

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

00:00 Intro to Troubleshooting and Repair of Any Amazon Advertising Account - Matt Davis
00:35 Short recap of  ICAP (Impressions, Clicks, Add to Cart, Purchase)
00:47 Mechanics Analogy
01:30 Three Level of Troubleshooting
01:34 Impressions (Awareness)
01:54 Clicks (Engage)
02:05 Purchase (Conversion)                                                        
02:30 Discussion of possible Impression Problems (Low Awareness)
02:57 Bids aren’t competitive
02:59 Budget aren’t right
03:03 Hidden Suppression 
03:05 One of my listing is violating somne obscure terms of service of Amazon
03:11 Stock out (inactive listing)
03:45 Discussion of possible Clicks Problems (Low CTR/Relevance Issue)
04:06 Image not good
04:11 Ineffective bidding/targeting
04:25 Relevancy and search behavior         
04:34 Discussion of possible Conversion Problems 
04:55 Low Conversion Ratio. It can be everything in a listing.
05:12 Price, Type of Product, Competition (Product listing), Quality of Title text, Images, SEO, etc
5:37 Reason why it is imperative with the 3 levels when troubleshooting an Amazon Advertisement

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00:00 [Solved] Hidden Price- Minimum Advertised Price MAP Policy Issues on Amazon
00:09 How the listing looks like when the price is hidden
00:15 Add to cart functionality to see how the price is
00:18 Explaining that the item is still purchasable
00:23 Drastically affect conversion rates, advertising, and SEO rankings
00:34 Talks about the resolution of the problem
00:38 Navigating through Amazon; Step-by-step guide
1:05 A bug happens when the minimum price is above the actual sales price
1:16 The minimum advertised price was higher
1:19 The threshold has been reached under that minimum price
1:23 The solution is to lower it
1:25 Put your minimum advertised price below your regular price
1:32 Make sure that your sales price show above the minimum price
1:43 Guide to fixing the minimum advertised price 
2:27 Things to check if it is still working
2:31 Step-by-step guide on what to click on Amazon Seller Central
2:56 Guide to Template upload / Back up inventory
3:55 Edit the Template and look for MAP
4:26 Load to Seller Central by going Inventory Uploader page
4:41 Step-by-step guide on how to load the Inventory file
5:06 To know if this process worked, go back to the listing
5:17 If it doesn't work, file a ticket with Amazon
5:21 Guide on how to file a ticket and get support from Amazon
6:44 Phone calls never work for Amazon
7:14 Amazon is a culture of escalation
7:31 Hire us for a coaching call

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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/


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Write your questions as a comment to this video. Steven prioritizes member questions from his YouTube Channel. Join the channel today at https://www.youtube.com/myamazonguy

Read nearly 100 testimonials about My Amazon Guy at https://myamazonguy.com/testimonials/

Watch the most popular Amazon Tutorial playlists at https://myamazonguy.com/amazon-seller-fba-tutorials-guides-videos/

00:00 Amazon Weekly Live Q&A with Steven Pope - July 15, 2022
10:43 Updates from the recent AMZ Powwow Conference 2022
12:38 Thoughts on using Amazon Global Logistics
14:10 Upcoming new website: sellercentraljobs.com
17:28 Recommendation in preventing a sellout of stock before the next shipment
18:32 How to change PDP images in the US w/o changing in the EU marketplace
21:04 ASIN Review: B09PYCM5NK
22:11 Helium 10 50% off promo code: MYAMAZONGUY50
26:56 Got a few  UPS invoices in the postal mail
27:57 Do we put important KWs that are in the title also into the backend search terms
31:08 When uploading images to A+ content, the quality gets reduced a lot
32:18 Thoughts on Amazon Posts
34:33 At what phase we should start hiring an agency to handle PPC and SEO
36:39 Listings got stranded after changing the offer date, launch date, and release date 
38:40 Prime Day hangover effect on sales and traffic
40:17 Created a PPC campaign for strike zone KWs but they are not profitable
42:02 Good time to put the price up & by how much
43:16 Why does Amazon publish reviews in the US from other countries
44:09 Conversion rate is at 4.5% instead of the ideal 10-15%. ASIN Review: B09PYCM5NK
46:51 If I bid %0.90 for a KW, CPC sometimes becomes higher than an actual bid
47:48 ASIN Review: B0085WHBHU
54:27 How to go around Amazon not allow packages on the main image
55:47 Will ads run on the product if it is out of stock, but has a pre-order option
56:49 ASIN Review: B09DB121NW
1:04:08 How can I check whether my designed logo is not used by another brand
1:04:57 My Amazon Guy Trademark Services
1:06:08 If I want to put the city i.e. New York below the brand name to show where the brand comes from, do I have to manufacture the product in New York
1:07:01 When looking at auto campaigns and no orders have been generated of a specific KW, what is your cutoff for clicks when you will make that a negative exact KW
1:08:47 ASIN Review: B09Z33689C
1:17:37 Amazon sent an email "Get started by adding a great product title to the product detail page of each of these 5 products: Enhance your product title"
1:18:35 Got a negative review but the customer used the product wrong
1:20:01 IPI is a little more than 300 for 5 months now
1:21:31 You prefer to launch trendy/seasonal items rather than evergreen items/niches
1:22:27 ASIN Review: B09YYYYDFD
1:25:04 Any freight forwarder recommendation
1:25:37 ASIN Review: B09XT8G5X7
1:33:32 ​when selecting "Run Again" on expired coupons I receive the following: Internal Error We're sorry but we encountered an error while processing your request
1:34:08 How to get the Small Business Badge if I have an Australian company
1:35:03 How to use Search Query Performance KPIs

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We encountered a metric that we are struggling to define. I figured it was worth reaching out to you guys to see if you had found out more than we have. For US brands, Amazon recently added a report called Brand Performance. It can be found under Reports - Business Reports - By ASIN - Brand Performance. As seen in the screenshot below, shows a couple of different metrics, including “Average Customer Review” and “Number of Customer Reviews”.  
 
The issue is that the “number of customer reviews” is quite ambiguous and does not match other customer review measures we have. E.g., for the product on second line (the one with 5 in average customer reviews), our written reviews in the below time are 9. However, our total product rating for the product increased by 67 in that time frame. So, it is not written reviews, it is not total rating, so the question is, what is it? I escalated this to Amazon account managers etc and hit a bit of a wall. Have you our anyone else at MAG figured out what exactly this metric measures?

00:00 Does Amazon know how to track the number of reviews you are receiving
00:34 Screenshot provided
01:20 Nobody from Amazon can provide the answer
02:15 The new metric doesn't correlate
03:07 If anyone has an idea on what it is, leave a comment

#amazonreviews #amazonseller 

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❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

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00:00 Amazon Advertising Console Feature Update
00:34 The Cost Type metric
00:59 Why it does matter and valuable tool 
01:54 Is your engagement not efficient or your awareness is not targeted efficiently
02:12 Visit myamazonguy.com
 
🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

✅Get 50% off First Month with Helium 10 
https://bit.ly/3z1sijm

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

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✨Get your ASIN reviewed FREE MyAmazonGuy.com/ASIN

00:00 Amazon Listing Optimization [Master Class] 
00:18 Free ASIN Review from My Amazon Guy
00:47 Sample ASIN Review: Goli
01:32 What is a proper main image
02:19 Hidden Suppression
03:25 All about secondary images
07:56 Listing video
08:22 Listing product title
09:49 Checking via Helium 10: Cerebro
09:56 Helium 10 50% off promo code: MYAMAZONGUY50
11:00 The Keyword Strike Zone
12:33 The A+ content
13:55 The Brand Story module
16:40 Don't compare the listing optimization to the best, take their keywords and use Cerebro
17:33 Next ASIN Review: Horbaach
17:35 Image stack review
18:42 Product title and bullet points
19:58 The brand story
21:07 The A+ content
22:20 MSRP or list price
24:55 Keyword check using Cerebro
29:35 Next ASIN Review: Orphic Nutrition
29:40 Image stack review
31:17 Tip on supplement facts image
31:34 Product title
32:13 Keyword check using Cerebro
32:29 Asterisk backing up by a disclaimer
33:49 Subscribe and Save
35:16 Coupon available
35:27 Bullet points
35:34 Brand story and A+ content
38:06 Next ASIN Review: Force Factor
38:34 Confusing parentages
38:41 Image stack review
40:07 Missing barcode in the supplement facts image
41:54 Product title and bullet points
42:59 Missing list price
43:39 Brand story and A+ content
47:27 Keyword check using Cerebro

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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

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#amazonlisting #listingoptimization #amazonfba

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00:00 Amazon List Price [MSRP] Manufacturer Suggested Retail Price
00:18 How does it look like on the product detail page
00:55 MSRP is completely fabricated
01:44 Checking based on Helium 10
02:25 List price not showing up on PDP
03:25 List price not set at the backend
03:43 List price not displaying but already filled in
04:16 How to set the list price
05:38 Some categories show more detailed list price or MSRP
06:06 New MAG School course: Building A Variation

🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

✅Get 50% Off First Month with Helium 10 
https://bit.ly/3z1sijm

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

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Add a comment "Amazon Keyword Research" to help us rank this video! Amazon Keyword Research Masterclass by Steven Pope, founder of My Amazon Guy. 

Access the search query performance report: https://sellercentral.amazon.com/brand-analytics/dashboard

00:00 Amazon Keyword Research Masterclass
00:43 Get 50% off Helium 10
01:12 Keyword Tracker Tool 
01:47 Search Volume History
02:25 One of the keys to Steven Pope's Amazon listing success
03:20 How ranks doing over time
04:41 Some reason why search volume drops
05:19 Diving in dept to Keyword Research
05:42 Helium 10: Cerebro
06:08 The Golden Keyword Ratio of 1:2
06:34 Traffic or Conversion Issue
07:53 Product Title is the most important element in SEO
08:07 2nd most important element in SEO, the Main Image
09:59 3rd most important is the Search Terms at the back end
11:51 The Bullet Points
12:19 The Brand Story is the newest module you can add to PDP
12:51 The A+ Content module
13:08 Alt text can fill in 100 CHARACTERS
13:56 Texts are for robots, images are for consumers
14:43 The A+ Product Grid
15:28 The brand store and social posts
16:57 How do we know where we start our research
19:36 The Search Query Performance Report
21:40 Can I download the Search Query Performance Report
21:53 Can I understand this up to the ASIN Level
23:00 The ICAP Marketing Funnel
26:24 The Master Keyword List
26:51 Helium 10: Magnet
29:31 Proof that Search Terms can have 250 bytes and not characters
33:55 Magnet Analyze Keywords tool
35:04 The Search Query Performance Tornado 
35:48 If you have a Pyramid or Tornado, you have a problem with either traffic or conversion
36:21 Helium 10: Misspellinator Tool
38:36 Helium 10: My List - Keywords
39:43 The Competitor Report
50:11 Checkout MAG SEO Playlist
50:30 Keyword Product Research

🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

✅Get 50% off First Month with Helium 10 
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✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

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00:00 How to Create Campaign for Amazon Attribution
00:30 How to setup tags
00:53 There are separate links for each social media platform that you are doing
01:24 Creating the campaign manually
02:44 The Click-Through URL
03:45 To view the attribution to outside advertising

🏫 mag-school.com - PPC, SEO, Design, Catalog courses for $10-20

❓ Do you want to grow your Amazon sales or solve a problem? Go to www.myamazonguy.com and get help

✅Get 50% off First Month with Helium 10 
https://bit.ly/3z1sijm

✅ Order a Trademark from My Amazon Guy for $825 and get your brand registry on Amazon in under 7 days. Order here: https://myamazonguy.com/trademark-services/

✅ A+ Enhanced Brand Content https://myamazonguy.com/amazon-enhanced-brand-a-plus-content/

✅ Beginner Tutorial Playlist: https://www.youtube.com/playlist?list=PLDkvNlz8yl_bC5ERcdJm9mu_MLSTyl3e_

✅ Coaching on Demand (Same day Appointments Available): https://myamazonguy.com/book-a-coaching-call/

🎤My Podcast Setup:
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Rode Swivel Mount: https://amzn.to/3O9ruzF
RODECaster Pro Podcast Production Studio https://amzn.to/39mKko8
Sony Alpha a6400 Camera https://amzn.to/3xoEnPF
Sigma 16mm Sony E Lenshttps://amzn.to/3xJLYtv
Favorite book of 2022 Extreme Ownership https://amzn.to/3aRBQ8R

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