Roadmap to Referrals

There are three big - or key - referral strategies you need to put in place this year. You don't need to put them all in place at one time but by the end of the year, or by the end of 2nd Quarter, make it a goal to have all three of these in place. The three strategies are separate strategies but overlap in a few ways allowing you to have truly referable business. The strategies are: 1. More referrals from existing Referral Sources 2. Referrals from new Referral Sources, new people referring you 3. Referrals from your Client Experience

Are there other strategies - yes - but they build on the 3 Must Have referral strategies for 2022! Resources mentioned on this episode can be found on the show notes page at www.staceybrownrandall.com/187.

If you want more referrals this year, you should know where you are starting from. When you set the wrong referral goals, you focus on the wrong strategies or worse - abandon some good intentions that weren't set up correctly. What you do this year to generate referrals starts with where you are and where you plan to go. In this episode, #186, I break down how to calculate your referral explosion for 2022 and we discuss your gap.

All resources mentioned - including the Referral Explosion Calculation Worksheet - can be found on the show notes page at www.staceybrownrandall.com/186.

To wrap up our final episode in our Reverse Goal Setting process and series, I interview Bryan McFarland of 3x5 Life. He created a really cool, super simple tool to help you stay on track. 3x5 Life is daily productivity cards to keep track of your tasks & celebrate your wins. This one tool might help you make space for your goals because for you to accomplish them, you need to make time to work on them... in the midst running your business and managing your family and personal life.

All resources mentioned on this page - including links to the 3x5 Life product - can be found on the show notes page at www.staceybrownrandall.com/185.

Five hundred twenty-five thousands six hundred minutes... the measure of year. (How many of you just busted out singing the Rent musical song?) Sometimes a year feels long, sometimes it races by. What you need to consider now - and put into place - is the type of support your goals need. If you followed the Reverse Goal Setting process you have your 5 year vision mapped out along with your 3 year milestones and next year's plan (one year, 2022 goals). And you have a finishing strategy mapped out for each goal. Now you need to turn your attention to the type of support you will need to actually accomplish your goals. I discuss three in this episode.

All resources mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com184.

Have you ever heard the saying, "I can tell a multitasker - who struggles to finish things - by the number of open tabs they have." Open tabs meaning the row of things open on their computer - browsers, files, spreadsheets, software. The same can be said about goals. If you start all of your goals on January 1, you immediately set yourself up for failure. You need a finishing strategy that works with you - throughout the year - so you accomplish your goals. This episode dives in deep to the finishing strategy including how to create an action plan for each goal starting with how to correctly categorize each goal for maximum impact.

All resources mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com/183.

Looking at things from a reverse perspective is powerful. That's one of the driving forces as to why my Reverse Goal Setting process has worked for so many over the years. When you reverse them, you give them better meaning, a deeper why, a chance at becoming a finished goal. In this episode I'll provide the 3 steps to the Reverse Goal Setting process. Join me.

All resources - like the live Reverse Goal Setting workshop sign up link - can be found on the show notes page at www.staceybrownrandall.com/182.

For the next few weeks, we'll be diving into our annual goals process. It's become an annual tradition which I look forward to because I don't think - as business owners - we focus enough on what it takes to make our goals a reality. Setting them is easy - going through the goal setting process is the easy part. Accomplishing them is a different story. So to kick off this series, we're diving into the dirty little secrets of goals. There are three we'll cover. And they aren't talked about when we romanticize the idea of goals.

For resources mentioned in this episode, check out to the show notes page at www.staceybrownrandall.com/181.

We're taught there are no dumb questions except the one not asked. But why do some of us struggle to believe that? Why do some struggle to ask the questions they need answers to?

I love being asked questions by listeners of this podcast, readers of my book, audience members from my presentations, members of the Referrals Without Asking community and - of course - by my clients.

This Q&A episode is no different and packed with goodness, I'm so thankful for the life coach who wasn't afraid to ask her question. There are factors to consider and mini-questions within the bigger question - so I dedicate the entire episode to this one life coach's question about Referrals Without Asking!

Resources mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com/180.

Do me a favor... when you think about ending the year referral stronger think longer term than just the next 45 days. Think about how what you do now could have an impact on next year and the next five years. Specifically what you can do now and through the next year to make your business more referable. That's the key and where you really need to focus if you want more referrals. That's how you end the year referral stronger.

All links mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com/179.

Finally... we've arrived with our 5th Secret Weapons of generating referrals without asking! Remember, you need all 5 of these secret weapons and now that you know them - it's time to execute on them. And now they are no longer secrets, you have work to do!

Resources mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com/178.