Roadmap to Referrals

This is a very special episode - and I haven't done one like this before - but I invited a Growth By Referrals program (GBR) student to share her thoughts on the new version of the program. She provides a comparison of the new version to the old version. Now if you know you aren't interested in ever joining the GBR program, then this may be one episode you decide to skip. No worries, just catch us next Tuesday for episode #060.

All of the links mentioned in this episode can be found on the show notes page at www.staceybrownrandall.com/59.

On episode #056 two Referral Ninja Masters joined me to talk about their journey from beginner to master. Being two and three years into their journey, they shared a great perspective of their journey. But what is the first year link on the journey to become a Referral Ninja Master? In this episode, I welcome David Ferguson and Mark McIntosh to share what their first few months has been like as they move from Referral Ninja Beginner to Referral Ninja Master. David has been following the Growth By Referrals program for 6 months and Mark for 3 months. They have a great perspective to share.

All resources mentioned in this article, including links to learn more about David Ferguson and Mark McIntosh can be found on the show notes page at www.staceybrownrandall.com/58.

In this episode we are going to look at generating more referrals through the eyes of the organization guru Marie Kondo and her popular Netflix show 'Tidying Up With Marie Kondo.' We will apply her 6 ways to get organized to your referral generation... I promise this will be fun whether you like organizing or not!

The 6 Ways Checklist plus all other resources mentioned in today's show are available on the show notes page at www.staceybrownrandall.com/57.

There is nothing better than learning from those who are where you want to be... learning from those - business owners just like you - who are having success receiving referrals.

All resources mentioned including the case study of Nicole Odom's reversal of referral decline can be found on the show notes page at www.staceybrownrandall.com/56.

Does who you are impact the referrals you receive or is there something more important that impacts the referrals you deserve? Many believe it is our personality that impacts if we receive referrals or not. But in reality it is something entirely different. So whether you are an introvert, extrovert, reserved or highly outgoing, you personality is irrelevant to receiving referrals. But one thing will dictate your success.

Links and resources mentioned plus an episode summary for this episode can be found on the show notes page at www.staceybrownrandall.com/55.

First what is a CX and RX? Second how are they different and should I really care? See how well I know you! It's like I'm in your head reading your mind. Well in this episode we are defining CX and RX and I'm sharing how they are different and why you should care. I have noticed with my Growth By Referral members and those I teach from the stage... the CX and RX is easily confused which means we don't execute on our referral plan correctly. CX is our Client Experience and RX is our Referral Experience and the are very different.

You can find all of the resources mentioned plus the links on the show notes page at www.staceybrownrandall.com/54.

We are back with another On the Spot coaching episode where you get to listen in as I guide a business owner through their current referral reality and what they need to be doing to receive more referrals.

You can find all resources and links mentioned on the show notes page at www.staceybrownrandall.com/53.

A critical step in the process to receive more referrals and receive them more consistently is to nail the thank you card you send to the person who sent you the referral. In this episode I share all of the details. The type of card (yes, you have options), what to say (there are 3 objectives to what you write), who writes it and when to send it. This episode even comes with two free downloads - the thank you card script I give during the episode so you don't have to frantically try to write it down and my favorite referral-specific thank you card cover image. You can grab these two downloads on the show notes page at www.staceybrownrandall.com/52

People who are trying to generate referrals consistently in their business seem to make the same rookie mistakes. And rookie mistakes can be made no matter how long you have been in business. I know business owners in business 5, 10 or more years STILL making these mistakes. For this episode, we are diving in to 4 rookie mistakes I see people make that can be easily solved. We are going to discuss the mistakes and what to do instead. Now, these aren't the only mistakes people make – oh lordy there are more – but these are 4 no one should be making.

You can find a listing of the four rookie mistakes plus all other resources and links mentioned on the show notes page for this episode at www.staceybrownrandall.com/51.

On this episode we are back to our Q&A format and my son, Dani, is joining me to ask me your questions. Questions from a photographer on giving an alcohol-related gift when you don't know if the person drinks alcohol. I have a different take on how to consider this situation. Next question is from an interior designer who wants to know how to start receiving referrals from her referral sources that she has neglected in the past. And our final question is from a financial services professional who wanted to know how to generate referrals from associations and not just clients.

Find out my answers to these questions and any resources we discussed on the show notes page at www.staceybrownrandall.com/50.