Moroccanoil Co-Founder Carmen Tal transformed a bad hair appointment years ago into a multi-million-dollar brand. A force in the beauty industry for 15 years, she has mastered the craft of creating an enduring brand that resonates with consumers. Today, her iconic argan oil-based products are found in major retailers such as Sephora and Nordstrom, top salons nationwide, and over 80 countries—but their journey has only just begun. Join us as Tal delves into the expansion of her brand, navigating industry trends, copycat culture, and the pivotal role of sustainability in their continued success.

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Nicole Walters, a former Fortune 500 exec who quit her corporate job (live on Periscope in front of 10,000 people), is now at the helm of a multi-million dollar business and sharing everything she’s learned along the way. In this episode, she delves into how to advocate for yourself, conquering the negotiation game like a pro, and why working for free is a big no-no. Plus, Nicole opens up about a personal experience that many can relate to: navigating unequal pay when you find out a male counterpart is earning more than you. Tune in for an eye-opening and empowering conversation.

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Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
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To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

DryBar Co-Founder Alli Webb dives deep into the building and selling of her cult salon brand (the product line alone sold for $255 million) and the personal challenges she faced during her empire-building journey. Now, the serial entrepreneur is still very much making waves in the business world with a hand in multiple projects, but this time, with a fresh perspective. Tune in for real talk about her career highs and lows, why balance is truly bullsh*t, and invaluable advice for fellow business owners—all at a live Future Proof event in Huntington Beach, California.

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Visit gtmbawomen.com to learn more about Georgia Tech Scheller’s MBA Programs.

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Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

Television personality turned entrepreneur Lo Bosworth has come a long way since her days on Laguna Beach and The Hills. As founder of Love Wellness, a leading female-first, total body care company, she is paving her own lane in the wellness market and is now selling her products across major retailers. Think Target, Amazon, Ulta Beauty, and most recently, Walmart, where Love Wellness now has a retail presence in more than 1,600 stores nationwide. On this episode of the pod, she dives into how she built her empire, things she learned (and still carries) from her TV days, and knowing your limits as an entrepreneur.

RESOURCES:

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Cancel your unwanted subscriptions and manage your money the easy way by going to RocketMoney.com/workparty

Get 15% off OneSkin with the code WORKPARTY at oneskin.co #oneskinpod

Visit gtmbawomen.com to learn more about Georgia Tech Scheller’s MBA Programs.

Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

 Honest growth, milestone moments, and scaling a biz—Lauren Ireland, co-founder of beloved skincare brand Summer Fridays, dives into it all. Since launching in 2018 with a single product, her cult brand has evolved into a booming skin-care line that has products selling every few seconds in the U.S. The influencer and entrepreneur opens up about customer feedback and why the company is stronger than ever. Tune in for candid conversations on the rollercoaster of entrepreneurship, scaling a company to success (both in product range and team size) and the journey to becoming a trusted, beloved brand. Plus, tips on running a successful business alongside your best friend.

RESOURCES:

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Cancel your unwanted subscriptions and manage your money the easy way by going to RocketMoney.com/workparty

Get 15% off OneSkin with the code WORKPARTY at oneskin.co #oneskinpod

Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

TV personality Keltie Knight has hit major career highs that people only dream of—she’s a three-time Emmy Award winning TV personality, a New York Times bestselling author, and founder and co-host of popular, long-running podcast, LadyGang. She’s also the creator, executive producer, and host of the newly debuted music series, Superfan. Through all her success, she’s come to a very personal realization: you don’t need to have children to live a fulfilled life. Tune in for more on her hot take, what fulfillment actually means, and how she’s navigated the entertainment business as a “lukewarm lady.”

RESOURCES:

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Visit gtmbawomen.com to learn more about Georgia Tech Scheller’s MBA Programs.

Visit Betterhelp.com/PARTY today to get 10% off your first month

Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

When Whitney Port and the rest of The Hills and The City cast first appeared on our screens in the early aughts, they couldn't have foreseen that they were laying the foundation for today's celebrity influencer era. In many ways, they were the original influencers, paving the roadmap for the mega stars of TikTok and Instagram fame. This week, the LA style icon, wife, and mom delves into her journey navigating the public eye over the years and shares insights on how she's not only embraced this unique role but also leveraged her celebrity status to drive her business forward.

RESOURCES:

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Get 15% off with the code WORKPARTY at oneskin.co

Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

Get down to business with TikTok’s favorite VC advisor Maggie Sellers as she gets real on why launching a brand is not for everyone. In this episode, the Canadian entrepreneur, angel investor, and content creator shares how she paved her own lane without a traditional VC background and is now bringing her online community into their “hot, smart, rich” era. Having invested in and advised brands like NudeStix, Deux, Ohza, and more, Maggie is helping drive the consumer brands we love through talent partnerships and fundraising strategies alike. Tune in for her must-have criteria before angel investing, how celebrity brands are disrupting the market, and why launching a brand is totally glamorized—and a real look at the grunt work behind a successful biz.

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This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

Visit Netsuite.com/PARTY to get your own KPI checklist

Visit gtmbawomen.com to learn more about Georgie Tech Scheller's MBA Programs

Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

Dive into this conversation with Selling Sunset star Emma Hernan as she emphasizes the importance of diversifying your investments in the modern landscape, and why bootstrapping her business was the right choice for her. In this episode, Emma draws from her own experiences to shed light on the reasons behind this strategy. Whether you're a seasoned investor or just beginning to explore financial opportunities, Emma's insights will reshape your understanding of investment stability and potential for long-term gains. Tune in now to stay ahead in the ever-changing world of investments!

RESOURCES:

Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Produced by Dear Media

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]

 On today’s Hot Takes episode, we’re chatting with PR powerhouses Jessy Klein Fofana and Lauren Kleinman. Jessy is the founder and CEO of LaRue PR, an award-winning agency dedicated to disrupting the media industry with a roster of best-in-class DTC and B2B clients. Lauren is the founder and CEO of DreamDay PR, a first-of-its-kind Performance PR agency, and co-founder of The Quality Edit, a curation of the Internet’s best brands. Both Jessy and Lauren have been ahead of the PR curve– and they are coming in hot with a spicy hot take - “Fuck being liked by everyone; success requires a single-mindedness that sometimes makes it a lonely road”. Listen in as this duo talks all things solopreneurship, controversial media coverage, why being liked by everyone is overrated.

RESOURCES:

Follow Jessy Klein Fofana and LaRue PR here.

Follow Lauren Kleinman here and Dreamday here.

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

At Westin Hotels, there's amenities aimed to help you move well, eat well, and sleep well, so you can keep your well-being close, while away. Find wellness on your next stay at Westin.

Visit Betterhelp.com/PARTY today to get 10% off your first month

This episode is Produced by Dear Media with research and creative production by Ali Alquiza.

Join Us for 2026 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival

To follow along with Create & Cultivate: https://www.instagram.com/createcultivate
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton

www.createcultivate.com
PR: [email protected]