WorkParty

By Jaclyn Johnson, Marina MiddletonBusiness

WorkParty episodes

January 18, 2023Closing the Pregnancy Skin-Care Gap With Mary Lawless Lee
Today’s guest joined the first wave of influencers by launching her blog, Happily Grey, as a creative outlet while working as an ICU nurse in Texas. Since then, Mary Lawless Lee has transformed Happily Grey into a fashion and lifestyle brand with a combined social presence of 2.6 million followers.

Most recently, Mary broke into the wellness space with nēmah, a vegan skin-care line specifically formulated for mothers. Tune in as Mary shares how she pivoted from a career in the ICU to a career as a serial entrepreneur, launched a successful skin-care line, wrote a book, and more.
RESOURCES:
To connect with Mary Lawless Lee click here
To follow along with nēmah click here
To follow along with Happily Grey click here
This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.
Visit Netsuite.com/PARTY to a special one-of-a-kind financing offer on the number one Financial System for growing businesses.
Produced by Dear Media
Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
30 min
January 11, 2023From Kickstarter to Big Box Retail Why Customer Feedback Is Key With Touchland Founder Andrea Lisbona
With a hunger for innovation, Andrea Lisbona decided she wanted to disrupt and commodify an ordinary industry. The industry of choice? Hand sanitizer.

Since its launch 10 years ago (long before 2020 boosted hand sanitizer sales by three digits), Touchland has become the leading skin-forward hand sanitizer brand and sits as the most awarded hand sanitizer on the market.

On this episode of WorkParty, Andrea explores the lessons she learned launching a revolutionary personal care brand (on a global scale!) and shares how she built a visionary team along the way.

Resources:
To connect with Andrea Lisbona click here
To follow along with Touchland click here
Produced by Dear Media
Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
30 min
December 21, 2022 How To Outsmart Tiktok With the Sisters Behind Vitamin C Agency
In just four years, sisters and co-founders Leigha and Audrey built Vitamin C, a seven-figure influencer agency specializing in TikTok. Today, they work with top influencers to build impactful social media strategies for brands like Butcher Box, Thrive Market, Amika, and Vuori.
On this episode of WorkParty the sisters are joining Jaclyn to share the secrets to creating a winning TikTok strategy. From finding an audience and landing partnerships to developing an influencer strategy and going viral—they know a thing or two about making an impact on the feed. Resources:
• To join the WorkParty click here
• To connect with Jaclyn Johnson click here
• To connect with Leigha Anthony click here
• To connect with Audrey Anthony click here
• To learn more about Vitamin C click here
• To follow along with Create & Cultivate click here
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Produced by Dear Media
Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
25 min
December 14, 2022 Your Most Pressing Questions About 2023 Planning, Answered by Jaclyn Johnson
2022 is almost in the books. But before you log off to celebrate a year of great work, Create & Cultivate founder Jaclyn Johnson is answering all your FAQs about planning for the shiny new year ahead. From setting goals to recession-proofing your business, Jaclyn sits down to offer some real talk before the ball drops. Tune in!

RESOURCES:

To join the WorkParty click HERE

To connect with Jaclyn Johnson click HERE

To follow along with Create & Cultivate click HERE

To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Produced by Dear Media

Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
16 min
December 07, 2022 Yes, You Can Launch an App Without Major Funding with Out of Office Founders Jan Seale and Coabi Kastan
Set your Slack status to "OOO" (or, okay, at least "out on a walk") because this week's WorkParty guests are Out of Office founders Jan Seale and Coabi Kastan—and they’re taking us far in this episode.

Out of Office is a travel planning app that helps you search for accommodations, activities, and food while you're vacationing.

After years of planning trips via Google spreadsheets and shared iPhone notes, Jan & Coabi had enough bad experiences to solidify their need for an all-in-one travel app.

When the pandemic hit in March 2020, the pair knew there would never be a better time to build Out of Office. With travel halted, flights canceled, stores closed, and quarantine in place– they knew the world and tourism industry would be booming at the first chance to get back out again.

Fast forward to today, Out of Office is a five-star travel tool with over 250,000 recommendations across 10,000 cities and counting. The new and buzz-worthy travel app gives you personalized recommendations from your inner circle, so you can always have the inside scoop, making it possible for you to experience travel inspired by your favorite influencers and your network of friends and family.

On this episode of WorkParty, Jan and Coabi share their insight on the future of personalized travel, entrepreneurship, app building, and the creator economy.

RESOURCES:

To join the WorkParty click HERE

To connect with Jan Seale click HERE

To connect with Coabi Kastan click HERE

To connect with Jaclyn Johnson click HERE

To follow along with Out Of Office (OOO) click HERE

To follow along with Create & Cultivate click HERE

To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Produced by Dear Media

Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
30 min
November 23, 2022 How to Navigate Starting a Business With Your Best Friend With Entreprenista Co-founders Stephanie Cartin & Courtney Spritzer
Today we have two lovely guests joining us on the pod! Entreprenista’s Stephanie Cartin and Courtney Spritzer are both impressive multi-hyphenates on a mission to celebrate and share the stories, lessons, and business insights of female leaders while creating a community that drives connection and support.

An entrepreneur from a young age, Stephanie Cartin parted ways with her corporate career in 2012 to launch Socialfly, a leading social-first digital and influencer marketing agency based in New York. Within 8 years, Socialfly was named to Inc. 5000’s fastest-growing private businesses two years in a row and has since worked with over 200 brands including the likes of 20th Century Fox, Univision, Conair, WE tv, and more. She has appeared and been featured on Bloomberg, Forbes, Entrepreneur.com, Refinnery29, and CheddarTV, and recently received the SmartCEO Brava award which recognized the top female CEOs in New York.

As the co-CEO and co-founder of Socialfly, Courtney Spritzer oversees all operations, strategy, and finance for the business. Since 2011, Courtney has been developing strategic social media plans for over 200 clients including John Varvatos, Nest Fragrances, FullBeauty, and more. Prior to starting Socialfly, she was also a financial analyst for American Express and a Bond Underwriter at Hanover Insurance.

Together, both Stephanie and Courtney are co-hosts of the Entreprenista podcast and co-authors of Like, Love, Follow: The Entreprenista’s Guide to Using Social Media to Grow Your Business, so it’s safe to say these women have truly mastered the art of being co-founders. In today's episode, they're sharing how they’ve evolved as friends and entrepreneurs, capitalized on new opportunities, and continued to build and scale their businesses along the way.

RESOURCES:
To join the WorkParty click HERE
To connect with Courtney Spritzer click HERE
To connect with Stephanie Cartin click HERE
To connect with Jaclyn Johnson click HERE
To learn more about Socialfly click HERE
To learn more about Entreprenista click HERE
To follow along with Create & Cultivate click HERE
To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Visit printfresh.com/WORKPARTY or use code PARTY for 15% off your first order

Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this epis
Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
42 min
November 17, 2022 How To Turn Your Mess Into Your Mission with Sakara Life Founder Danielle DuBoise
Content warning: This episode includes discussions of eating disorders and body image struggles.

Today’s guest is Danielle DuBoise, co-founder and co-CEO of Sakara Life, the wellness brand on a mission to transform lives through the power of plants and food as medicine. She is also the author of Sakara’s best-selling debut cookbook EAT CLEAN PLAY DIRTY, and co-host of the Sakara Life Podcast.

DuBoise’ pre-med curriculum and work at a hospital treating lifestyle diseases led her to realize medicine alone could not heal her issues with food, so she enrolled in the renowned Institute of Integrative Nutrition (IIN). Here she has learned to leverage the power of food as medicine and is currently pursuing her Master's Degree in Human Nutrition and Functional Medicine.

Danielle and business partner Whitney Tingle combined modern western medicine with ancient eastern healing techniques to change their own bodies and minds, thus creating Sakara Life.

As an ever-growing expert in the wellness space and advocate for plants as medicine, DuBoise has been honored in Forbes 30 under 30, Oprah's SuperSoul 100, Goldman Sachs ‘Most Interesting Entrepreneurs’, and MindBodyGreen's 100 Women in Wellness.

In this episode, Danielle shares how the brand came to be, how she’s loving motherhood and entrepreneurship, and her best advice for turning your mess into your mission.

RESOURCES:
To join the WorkParty click HERE
To connect with Danielle DuBoise click HERE
To connect with Jaclyn Johnson click HERE
To learn more about Sakara Life click HERE
To follow along with Create & Cultivate click HERE
To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Produced by Dear Media

Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
27 min
November 09, 2022 How Technology Is Becoming More Human with Diem CEO & Co-Founder Emma Bates
In today's episode of WorkParty, Jaclyn is joined by Emma Bates, founder & CEO of Diem and former global marketing lead at Away. If you attended Create & Cultivate's Austin Pop-Up event earlier this year, you might've already heard from Emma on one of our panels where she spoke about women paving the way with blockchain technology. If you're not familiar with Diem, it's a community-powered search engine designed for women. Diem is a Techstars NYC portfolio brand backed by leading investors like Flybridge, Acrew, & Sellation. By trade, Emma is a marketer and a community builder. Her entry into marketing was somewhat untraditional–in that she started out by growing her personal blog to 100K+ readers at age 19, and later transitioned into corporate marketing roles at some of the fastest-growing consumer brands in NYC and the UK. Prior to founding Diem, she worked as the Head of Global Marketing at the direct-to-consumer luggage brand, Away, where she found her passion for connecting with consumers through brand partnerships. When she's not sidestepping her way into another entrepreneurial endeavor, she works to create social change as a lifelong advocate for gender equality. Emma has also been featured in Forbes, HuffPost, Entrepreneur, and The Cut for her unique approach to marketing, community building, and partnerships. In this episode, we're talking about the importance of designing tech products from a human lens, the power of female communication, and how she's working to bring inclusive, reliable information to people of all different backgrounds.
Resources:

• To join the WorkParty click here
• To connect with Jaclyn Johnson click here
• To connect with Emma Bates click here
• To learn more about Diem click here
• To download the Diem app click here
• To sign up for the Diem newsletter click here
• To follow along with Create & Cultivate click here
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Sponsors:

• Printfresh | Head to printfresh.com/WORKPARTY or use code PARTY at checkout for 15% off your first order.

Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on t
Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
29 min
November 02, 2022 Live From Small Business Summit: Outdoor Voices & Try Your Best Founder Ty Haney Shares How to Leverage Web3 to Make Powerful Communities
Live from our 2022 Small Business Summit event, Ty Haney joins Jaclyn Johnson for a keynote conversation about building community in Web3. If you're listening to this episode it's because you believe in doing things. Big things. And Ty Haney is on the same page. Haney founded Outdoor Voices–a vibrant, fun-first athleticwear brand back in 2014. During Haney's time with Outdoor Voices, the brand became synonymous with IRL events that brought shoppers together to celebrate movement. And today, she's here to talk about how to bring that same IRL magic online with the next wave of community-driven technology.

Haney's new brand TYB, which stands for Try Your Best, makes Web3 community-powered growth tools that allow brands and fans to directly link, come together, build, and win together. And if you don't know what that means, it's okay! By the end of this episode, you'll be a pro.

Resources:

• To join the WorkParty click here
• To connect with Ty Haney click here
• To connect with Jaclyn Johnson click here
• To follow along with Outdoor Voices click here
• To follow along with Try Your Best click here
• To follow along with Joggy click here
• To follow along with Create & Cultivate click here
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Sponsors:

• Printfresh | Head to printfresh.com/WORKPARTY or use code PARTY at checkout for 15% off your first order.

Produced by Dear Media

This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.

Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
27 min
October 26, 2022 Live From Small Business Summit: How to Have a Portfolio Career with CEO and Selling Sunset Star, Emma Hernan
Live from our 2022 Small Business Summit event, CEO and Selling Sunset star Emma Hernan joins Bunita Sawhney Executive Vice President of US Financial Institutions at Mastercard for a fireside chat about what it takes to build a portfolio career. While you may know her from the hit Netflix show, you may not realize that Emma Hernan is someone whose business savvy goes far beyond what's depicted on the silver screen. As a self-made multimillionaire, Emma is not only a realtor at one of Los Angeles' top agencies, The Oppenheim Group, but she's also an entrepreneur and CEO of Emma Leigh & Co, as well as an angel investor. In other words, her plate is very full.

It's clear that she loves the work she does, and her drive and passion to help other female entrepreneurs grow and succeed is evident from the moment you meet her. We're lucky that she's here today to share tips on how to vary the types of work that you're doing, what investors are looking for, and how to persist with founding a business even when you come up against obstacles. (Plus, she might even spill a little Selling Sunset tea!)

Resources:

• To join the WorkParty click here
• To connect with Emma Hernan click here
• To connect with Jaclyn Johnson click here
• To start bingeing Selling Sunset click here
• To follow along with The Oppenheim Group click here
• To follow along with Emma Leigh & Co. click here
• To follow along with Create & Cultivate click here
• To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789)

Produced by Dear Media

Join Us for 2027 World’s Largest Festival for Women in Business here: https://www.createcultivate.com/festival
Get 15% off your Create & Cultivate Festival Tickets with code WORKPARTY15

To follow along with Create & Cultivate:
https://www.instagram.com/createcultivate
www.createcultivate.com
To connect with Jaclyn Johnson: https://www.instagram.com/jaclynrjohnson
To connect with Marina Middleton: https://www.instagram.com/marinaamiddleton
19 min

About WorkParty

From the publisher's feed

Meet your new Work Wives. WorkParty, the beloved business podcast with over 3 million downloads to date and guests like Sara Blakely, Tyra Banks, Jen Atkin and more is back and brand new. Jaclyn…