Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

Find Chris Cotton and AutoFix AutoShop Coaching here

Michael Doherty is joined by Chris Cotton, a seasoned automotive coach and shop owner. Chris shares his decision to manage a shop in Durango remotely, spending minimal time on-site while empowering his team to handle daily operations. He also discusses the importance of clear and relatable communication techniques in explaining car repairs to customers, using simple analogies to make technical issues understandable.

00:00 A Cool opportunity arose amidst industry store closures.

06:01 Podcasts build relatability, leading to coaching inquiries.

07:57 Transitioned from shop owner to successful coach.

12:33 Successful clients; Auto Fix thrives with them.

14:31 Visited Los Angeles and spoke at WorldPac event.

20:32 Staggered shifts complicate coworker coordination challenges.

22:38 Empower employees to prioritize customer satisfaction.

27:16 Clients prefer quick approvals; comprehension ensures informed decisions.

30:27 Use relatable analogies to explain complex concepts.

33:50 Offer a detailed explanation for brake inspections.

34:49 Detailed vehicle inspection to justify service value.

40:06 Estimating meticulously ensures task continuity understanding.

41:57 Hard work can lead to owning repair shops.

45:01 Launching auto repair shop tech podcast soon.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

In this episode, Michael Doherty delves into the multifaceted role of service advisors, drawing a comparison to the character Winston Wolf from Pulp Fiction as a professional problem solver. Michael emphasizes the importance of communication comprehension when exchanging information with clients and colleagues to avoid potential issues, sharing personal anecdotes involving his son and a client’s online appointment request. He also shares an update, Michael announces his departure from his 15-year tenure at his workplace, excitedly anticipating his new remote position while continuing to contribute to the podcast.

00:00 Autofix Advisor Cast: Automotive insights and events.

04:20 Encourage technicians to use seat and fender covers.

06:59 The Technician is unaware of the client's tire issue concerns.

09:51 Shared car safety tips with son effectively.

13:36 The Technician praised the service advisor's supportive relationship.

16:45 Thanks, sponsors! Follow, subscribe, and share the podcast.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

Today, Michael Doherty discusses the importance of a structured Service Advisor Audit. He emphasizes how correct vehicle check-in pictures, including detailed documentation of odometer readings and vehicle conditions, are crucial to ensure transparency and avoid potential issues. Additionally, Michael discusses how to run documentation for diagnostics and services rendered, highlighting how it enhances customer satisfaction and operational efficiency. Finally, he outlines how tracking marketing sources for new clients can significantly aid in optimizing marketing efforts.

00:00 Correct vehicle check-in requires detailed photo documentation.

05:41 Mileage discrepancies, vehicle inspections, service advisor tasks.

09:50 Verify mileage, order accuracy, and invoicing details.

12:50 Track client sources and payment accountability process.

14:13 Thank clients, address questions, and collect client details.

17:44 Weekly data review, yes/no answers; comments needed.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

In this episode, Michael Doherty explores the intricacies of appointment scheduling and team communication in automotive service shops. He stresses the importance of proactive scheduling, ensuring technicians have vehicles ready for them to maximize shop efficiency. Additionally, he highlights the value of making "service reservations" instead of appointments, creating a more premium experience for clients. 

00:00 Appointment scheduling depends on technician availability.

04:52 Morning meetings impact scheduling, and communicate updates efficiently.

08:00 Fixed problem, and gained happy and thankful client.

11:50 Schedule notification for an upcoming waiter service appointment.

13:33 Extra services disrupt pre-scheduled waiter appointments.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

In this episode, Michael Doherty focuses on strategies for capturing and retaining new clients in an auto repair shop. Michael emphasizes the importance of showing value through actions like introducing clients to technicians and explaining the benefits of services such as warranties and loaner cars. Additionally, he highlights the significance of understanding clients' preferences for communication, whether through phone, email, or in-person interactions.

00:00 Appointments limited, exploring options for new clients.

03:07 Is your shop client-ready and visually appealing?

09:24 Enhance client value through informative communication strategies.

11:20 Extracting details improves car diagnostics' effectiveness.

13:53 Service advisors question clients; window issues raise flags.

18:38 Show customers value with transparency and service.

23:04 Highlight your business's value in client emails.

24:19 Building value, and relationships; thanks to WorldPAC sponsorship.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

In this episode, Michael Doherty emphasizes the importance of client-guided sales in the automotive repair industry. Michael discusses the significance of providing transparent communication, including using detailed pictures and taking the time to explain necessary repairs to clients. He shares personal anecdotes to illustrate how prioritizing client trust and understanding leads to better client relationships and increased sales.

00:00 Review information, clarify doubts and ensure accuracy.

05:25 Prioritize concerns and safety; improve picture documentation.

06:21 Rear tires need replacement; front tire damaged.

10:42 Client-guided sales through engagement and transparency.

13:01 Encourage customer referrals and reviews for service.

17:29 Always protect car interiors; never assume preferences.

20:06 Build trust with clients through genuine communication.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

In this episode, Michael Doherty dives into the significance of building and retaining relationships with coworkers and clients. He shares a personal experience where he had to go the extra mile to diagnose a client's vehicle issue, underlining the importance of trust and communication among service advisors and technicians. Michael also touches on the benefits of driving client vehicles to gain better product knowledge and ensure the best customer care. 

00:00 Client couldn't describe the issue; technician test-drove.

05:29 Brakes dragging, technician notified for the check.

07:49 Hydro boost unit failure diagnostics and repair.

10:18 Test drives ensure client satisfaction and prevent comebacks.

13:39 Driving vehicles enhance service and product knowledge.

18:54 Set goals for dream cars; explore, test drive.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Thanks to our sponsor WorldPac and the WorldPac Training Institute (WTI)! TOUCH HERE for the latest in auto parts distribution and HERE to explore training programs that can take your career to the next level. 

In this episode, Michael Doherty shares his journey of becoming a service advisor, beginning as a porter and detailer, to having an experienced mentor guide him through the role's nuances. Michael discusses the importance of effective communication in building and maintaining client relationships, advocating for regular updates and transparency to prevent miscommunication issues. Lastly, he explores the mental health aspects and stressors faced by service advisors, emphasizing the significance of self-care and taking mental breaks to maintain a healthy work-life balance. 

00:00 Service advisor expertise: relatable, knowledgeable, helpful insights.
03:48 Great platform for service advisors' discussions and improvements.
09:47 Comprehensive vehicle service process from start to finish.
13:34 Prioritize self-care for better work-life balance.
14:57 Building trust via transparent communication with clients.
19:39 Handling frequent client calls with polite communication.
20:54 Opening conversation for service advisors nationwide.

Stay connected with us on social media:

• Facebook: AutoFix Auto Shop Coaching
• YouTube: AutoFix Auto Shop Coaching Channel
• Twitter: @AutoFixCoaching

Don't forget to tune into The Weekly Blitz with Chris Cotton on your favorite podcast platform for more tips and tricks on managing your auto repair shop. If you're interested in auto shop coaching or our NEW service advisor coaching program, TOUCH HERE!

If you have any suggestions or would like to be a guest on the AutoFix AdvisorCast, please email us at [email protected]. We look forward to connecting with you!

Listen to AutoFix AdvisorCast every Friday! Make sure you subscribe.