You are not the same person as anyone else. So why should your diet or even your approach to healthcare be the same as otehrs? Guest John O'Connor, co-founder of Gene Food, is a successful entrepreneur but even more successful human being because he has tapped into the ability to more completely understand how his unique body operates and how to optimize it to his custom needs, wants, and goals.

In this epsiode, John shares the science behind why biological data collection can be both extremely useful but also somewhat dangerous when digging too deep into biohacking, how to truly understand this human experience so as to optimize it, and how science can save us from the vanity culture of health and wellness when it comes to a life of vitality and longevity. Also, tune in to the second half for John's insight into the current state of affairs for the wellness industry, brick-and-mortar as well as e-commerce and the challenges both are facing in 2020.

Follow John and Gene Food @genefood

Follow Chase @chase_chewning

Episode resources:

• Get your free 30-day trial of Audible at www.audibletrial.com/everforward
• Loonshots by Safi Bahcall https://amzn.to/37Ha2As
• Limitless by Jim Kwik https://amzn.to/3kAfCIQ
• Learn more about Gene Food
• GeneFood Podcast
• Launch, grow, and monetize your podcast through the help of Chase's podcasting courses at www.OperationPodcast.com and save 60% on Level 201 with checkout code EVERFORWARD60